Cory Scheer’s Post

As challenged by Andy Winter here is episode 2 of what could be a weekly blog. Until I run of things to say anyway.... https://lnkd.in/emcHFk2g Looking forward to Kevin Crowley correcting the inevitable spelling and grammatical errors. #strategy #strategyconsulting #businessplanning

Commenting is NOT a joke! Some time ago I left a comment… And the author of the post: - Felt offended - Was really angry - Attacked me in the DMs The comment wasn’t related to the author. But tagging her made it look like that. It took me some time to find this. Then the issue was resolved. And she was okay too. Since then I always ask: Is there a way for the author to feel offended when he/she sees and reads my comment? Comments are very powerful. Be careful how you use them. Bonus tip: You have a problematic comment -> Act Find the reason & solve it in less than 24 hours. Every person makes mistakes. Don’t hide, fix it fast. P.S. Have you had trouble with any of your comments? ---------- Hi, I’m Bogomil S. and I have: ↳ written 38625+ comments ↳ spent 183+ hours researching commenting ↳ been studying commenting the last 17+ months Follow me + 🔔 if you want results from your comments while saving time for the more fun stuff in your life.

The Blind Spot I have a very specific morning routine. Some people reach for the coffee pot first thing in the morning, I reach for my NY Times puzzles. I start with the wordle, then the Spelling Bee, the mini crossword, connections and finally the Crossword. I've been doing this for a while now, though the specific puzzles may come and go. I was very surprised to learn that until 5 years ago the puzzle editors room at NY Times was primarily composed of men of a certain age. The puzzles sure enough reflected certain interests and topics (think sports, cars, politics) while completely ignoring a vast array of topics others might find of interest (think fashion, cuisines or art). Since my interests happen to align with the puzzle creators I never noticed the lack of diversity in thought. The Times made a conscious effort recently to diversify their puzzle room and have attracted a whole new set of audience they've ignored for a long time. That's the thing about having a blind spot, you don't know you have one until someone points it out. Then it becomes obvious. Examine your interests, your circle of confidants, your sources of information. Do you notice any blind spots? Ask others for feedback and graciously accept the feedback no matter how harsh the truths may be. You will come out a better person.

Jerry Seinfeld understands jokes from the inside-out, as well as the outside-in, so that as he chops away everything extraneous - including words that aren’t funny enough, a reference point that takes too long to process, an irregular beat that upsets the rhythm, anything really - he also knows what he wants left behind. The essence. The thing that the joke is really about. Often when I’m writing, or indeed developing strategy or a presentation, that essence is merely an outline, a silhouette, a hunch even. It’s through writing that I give it shape and meaning. You need to edit to imbue your words with any sense of substance. If you’ve not made any choices, how do you know you have it right? Not THAT, but THIS. Connecting with the essence of something, as Seinfeld points out here, is about a form of writing that is also listening. With your ear, obviously, since comedy is so much about cadence and timing, the sound of words in combination as they bring an idea to life. But it’s also about listening to your gut, your sense of self. As he says here, “your anger, your attitude, your personality.” It has to feel, not necessarily authentic (I don’t always like that word), but congruent. You have to sell it, and to sell it you have to believe it, and to believe something it needs to come from inside you. THEN you have to convey that belief with every tool at your disposal - the face, voice and body. All to make someone laugh for a second. It’s an unfair and unreasonable about of effort to expect for such a small pay-off. But Seinfeld knows that not only do you feel it when the work’s not been done, the audience does too. Which is why I find it so strange when a new biz team will want to “start a deck” immediately after the kick-off, or when a CEO says he’ll “do his usual spiel” at the start of the pitch, or a creative director says they’re worried about being “over-rehearsed” when you’ve only done two run-throughs. Those are signs someone isn’t thinking seriously - let alone unfairly or unreasonably - about the impact they could have with their words. We outsource a disproportionate about of responsibility for this impact to PowerPoint or Keynote, expecting it to do our work for us. But you’ll not get that “bang” that Seinfeld talks about without the inside-out and outside-in work. You won’t get the feeling you get when it works together. When it hits. https://lnkd.in/eA4h5Jmy

🔎 Seeking Honest Reviews? Look No Further! 🔍 In a world filled with glowing testimonials, it's refreshing to find a company that isn't afraid to show its imperfections. Why? Because authenticity breeds trust, and we're here for it! 🚫 DISPLAYING NEGATIVE REVIEWS 🚫 You heard that right! We're all about transparency. We showcase specific features that some may dislike because, let's face it, no product or service is flawless. By embracing our flaws, we're showing you the real deal. 🤔 WHY DO PEOPLE SEEK OUT SUCH REVIEWS?🤔 Because authenticity matters. When you're making a decision, you want the full picture, not just the highlight reel. That's why we're not afraid to lay it all out there—warts and all. 🌟 FOLLOWING THE LEAD OF INNOVATORS 🌟 We're inspired by companies like Luminity, who pair stellar testimonials with honest, minor criticisms. It's about striking a balance and building trust through transparency. So, the next time you're on the hunt for genuine reviews, remember - We've got you covered. Join us on our journey of authenticity and trust-building! #AuthenticReviews #TransparencyWins #Marketingtips #negativereviews #topreviews #trending

Take advantage of a negative review, to help your future clients

𝗧𝘄𝗼 𝘀𝘁𝗮𝘁𝘀 𝘁𝗼 𝗽𝗿𝗼𝘃𝗲 𝘄𝗵𝘆 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗿𝗲𝗽𝗹𝘆 𝘁𝗼 𝗔𝗟𝗟 𝗚𝗼𝗼𝗴𝗹𝗲 𝗮𝗻𝗱 𝗩𝗼𝘂𝗰𝗵𝗲𝗱𝗙𝗼𝗿 𝗿𝗲𝘃𝗶𝗲𝘄𝘀. A couple of weeks ago I chatted to an adviser who moaned that “it takes too long to reply to reviews”. The initial response I wanted to give wasn’t going to be very sympathetic, it would have gone something like this: “If a client can take 10 minutes out of their day to leave you a review, I’m damn sure you can spare a few minutes to leave a reply.”. As tempting as that was, I took a more diplomatic approach and explained the benefits to him (and his business) of replying. Now though, we have two more stats which prove my point and demonstrate the benefits of replying to reviews. ✅ #𝟭. 𝗟𝗲𝗮𝘃𝗶𝗻𝗴 𝗿𝗲𝗽𝗹𝗶𝗲𝘀 𝗜𝗡𝗖𝗥𝗘𝗔𝗦𝗘𝗦 𝘁𝗵𝗲 𝗰𝗵𝗮𝗻𝗰𝗲𝘀 𝗼𝗳 𝗮 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝘆𝗼𝘂 “88% of consumers would use a business that replies to all of its reviews. Compared to just 47% who would use a business that doesn’t respond to reviews at all.” (Source: BrightLocal) ✅ #𝟮. 𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 𝗲𝘅𝗽𝗲𝗰𝘁 𝗤𝗨𝗜𝗖𝗞 𝗿𝗲𝗽𝗹𝗶𝗲𝘀 “59% of consumers expect to see a response to their review within two days of the review being left.” (Source: BrightLocal) So if you’ve ever doubted the value of replying to your reviews or had a BMW moment when you’ve been asked to do it, please be in no doubt about the value of replying. 𝗪𝗮𝗻𝘁 𝗺𝗼𝗿𝗲? We’ve written two blogs on this topic. The first explains the seven steps to writing the perfect reply. The second gives some examples of how to write replies. To read them, 👇🏽 click the links 👇🏽 in the comments. ⚠️ To see the link in the comments you might need to toggle between ‘most recent’ and ‘most relevant’ ⚠️

As I made eye contact with Dave and followed the look to the page, I realised my mistake. And I had to hold back a gut-bursting laugh. Before launching Eight Mile, we were interviewing as a project team. Things were going well, and it looked like we would get through. I saw a thin smile cross Dave’s mouth and thought it weird and out of context. Wordlessly, he was signalling me to look at the resumes on the table. Mine was on top and all but hidden under some other documents. Except for the big, bold word ‘PROFESIONAL.’ I had spelled ‘professional’ wrong. It was the first word on the page in the most prominent, boldest font. The irony was not lost on me, or Dave, for that matter. The issue now was how the hell do we stay ‘PROFESIONAL’ and not throw this interview in the toilet by laughing maniacally? We got through it. However, it was touch and go for a bit as a tear started to form in my eye, and it looked like I would lose it. If I went, then Dave would go, and nothing could bring the laughter under control. We had been in that position before. It is a running joke in Eighth Mile now, and if we have messed something up, it is being ‘profesional.’ (I know ‘professional’ has a second ‘s.’) The purpose of this post is two-fold. 1. It's incredible how mistakes can form part of the culture and language of a team. Shared history and a plethora of micro-stories help shape a narrative. 2. Keep your humour. Often, it will be the thing that helps you reflect on mistakes in a positive light. P.S. I am aware that the image shows us with earrings. Dave and I have never had earrings. Nor, does Dave wear glasses. #humour #personaldevelopment

Every office and team always has an advice monster. You know the one. The one who does all the talking and sucks the energy out of the room. The advice monster could do this for many reasons: 1) They are trying to connect. 2) A veiled insecurity about being found out. 3) They feel out of control in life and this is one way to cover up. Here are a few ways to step up, ask a few questions, and help this person grow in their self-awareness. 1) Could I share an observation with you? I notice that you have a desire to connect with the team, but it is not being received well. How do you feel that others are receiving you on the team? 2) What becomes possible if you ask the team questions instead of sharing your advice? 3) How do you want people to remember you when you leave a room? We all have a tendency to be advice monsters but consider flipping the script and be curious with those in the room. When you are the smartest person in the room, you are in the wrong room. May you see the mask that you may wear as an advice monster and have the courage to be seen as vulnerable and emotionally open.

The amazing effect of taking small consistent action. Things easy to do, and easy not to do. It was great to talk to Miranda Birch about the link between Coaching and Continuous Improvement. Todays actions are tomorrows results! Thanks Miranda for your great questions, interest in my work and sharing this clip.