Christopher Symons’ Post

Discover how leading travel companies are transforming customer experiences with omnichannel personalization and innovative connected traveler strategies. Our latest article on Phocuswire delves into the cutting-edge approaches redefining the travel industry, providing insights from industry experts. Don't miss out on these invaluable strategies to elevate your business - read the full article now: https://lnkd.in/gXK74vu6 #Travel #CustomerExperience #OmnichannelMarketing

Discover how leading travel companies are transforming customer experiences with omnichannel personalization and innovative connected traveler strategies. Our latest article on Phocuswire delves into the cutting-edge approaches redefining the travel industry, providing insights from industry experts. Don't miss out on these invaluable strategies to elevate your business - read the full article now: https://lnkd.in/dJP-cpUZ #Travel #CustomerExperience #OmnichannelMarketing

Discover how leading travel companies are transforming customer experiences with omnichannel personalization and innovative connected traveler strategies. Our latest article on Phocuswire delves into the cutting-edge approaches redefining the travel industry, providing insights from industry experts. Don't miss out on these invaluable strategies to elevate your business - read the full article now: https://lnkd.in/g8Ub_-Ar #Travel #CustomerExperience #OmnichannelMarketing

Discover how leading travel companies are transforming customer experiences with omnichannel personalization and innovative connected traveler strategies. Our latest article on Phocuswire delves into the cutting-edge approaches redefining the travel industry, providing insights from industry experts. Don't miss out on these invaluable strategies to elevate your business - read the full article now: https://lnkd.in/gJ2277-H #Travel #CustomerExperience #OmnichannelMarketing

Discover how leading travel companies are transforming customer experiences with omnichannel personalization and innovative connected traveler strategies. Our latest article on Phocuswire delves into the cutting-edge approaches redefining the travel industry, providing insights from industry experts. Don't miss out on these invaluable strategies to elevate your business - read the full article now: https://lnkd.in/gJr6WD4U #Travel #CustomerExperience #OmnichannelMarketing

Buckle up for an adventure as we delve into the extraordinary journey of a premier international airfare travel platform in North America! 🚀 Join us as we uncover how they conquered challenges and skyrocketed their customer experience through an omnichannel transformation. Key Highlights ✈️: 🔹 Challenges Defied: Discover the hurdles they faced and conquered like seasoned adventurers. 🔹 Ingenious Solutions: Unveil the quirky strategies that turned obstacles into opportunities. 🔹 Tangible Triumphs: Witness the delightful leaps in customer satisfaction and NPS scores. Let's fuel some conversation! 💬 What out-of-the-box strategies do you think are essential for wowing customers in the travel industry? Share your offbeat thoughts in the comments below! #TravelIndustry #CustomerExperience #OmnichannelTransformation #CaseStudy #Innovation #NPS #CXImprovement #DigitalTransformation #TechSolutions #BusinessSuccess #TravelTales #CustomerJoyride #OmnichannelMagic #NPSnWins #DigitalDetours #TechTravels

While the luxury industry is steeped in heritage and tradition, they are often first to adapt to changing trends. Due to a seismic shift to digital habits, luxury brands are investing in the software that enable them to take the elevated experiences they offer in-person, online. Appointedd offers the scheduling solution essential for those elevated omnichannel customer journeys. Our clients offer everything from 🤝 1:1 personal shopping appointments 📲 Virtual live-shopping appointments 💄 Virtual masterclasses 🛍️ In-store and online events with thousands of attendees Yet, with our software, each and every booking experience is personalised and branded. Learn more about how Appointedd is used to facilitate the most luxurious shopping experiences here:  https://lnkd.in/gJCyKQhk #retailtech #scheduling #onlinebooking #luxuryretail

Insightful article from McKinsey & Company on 'Zero Consumers' (I didn't know this was a thing but apparently so), a wave of purchasers that are not loyal to specific brands or channels; they seek savings yet don't hesitate to splurge; they prioritize health and sustainability but may expect the business to foot that bill; and they willingly follow seamless transitions in the shopping process. Sound familiar? This isn't limited to one generation or one region. Many of us might find ourselves in this consumer category. In today's marketplace, loyalty is often the absence of a better option, and this article points the way forward to capturing this consumer base. Interesting to ponder what this could mean for #travel #tourism and #hospitality businesses. https://lnkd.in/gXGscgXA

Travel retail merchandising is evolving rapidly, driven by a surge in global travel and shifting consumer preferences. Here are some key insights for maximizing success in this dynamic sector: 1. Experience Over Products: Today's travelers seek memorable experiences. Integrating immersive brand experiences and personalized services can significantly enhance engagement and drive sales. 2. Localized Offerings: Tailoring products to reflect local culture and preferences not only boosts appeal but also creates a unique shopping experience. Collaborations with local artists and brands can set your offerings apart. 3. Tech Integration: Leveraging technology like AR/VR, mobile apps, and AI can streamline the shopping process and provide personalized recommendations, making the journey from browsing to buying seamless and engaging. 4. Sustainability Matters: Eco-conscious travelers are on the rise. Offering sustainable products and highlighting ethical practices can resonate deeply with this demographic, fostering brand loyalty. 5. Omnichannel Strategies: A robust online presence that complements physical stores can cater to the modern traveler's needs. Click-and-collect services, pre-order options, and targeted online promotions ensure that you capture consumer interest at multiple touchpoints. In a nutshell, embracing these trends and focusing on creating a unique, technology-driven, and sustainable shopping experience can transform travel retail spaces into thriving hubs of consumer activity. #TravelRetail #Merchandising #CustomerExperience #Sustainability #OmnichannelMarketing

Join myself and Claire Williamson, Commercial Marketing Manager at Brisbane Airport Corporation, on May 23rd for an Emarsys Webinar: Unlocking the Power of Data for Your Brand’s Success. We’ll discuss insights, trends, and actionable strategies that leverage data to connect, resonate and drive meaningful interactions with your audience, no matter what industry you’re in. Can't wait to see you there! Save your space at  https://lnkd.in/eGQyFvTV Join us to learn: 👉 Expert Insights: Learn from industry leaders Brisbane Airport about leveraging data for precise customer engagement. 👉 Real-World Applications: Discover how Brisbane Airport uses data for targeted marketing in parking and duty-free services, enhancing both customer experience and business outcomes. 👉 Actionable Strategies: Take away a multi-step process to apply data-driven personalisation in your own marketing efforts. In this age of hyper-connectivity, there’s no denying that consumers have come to expect more from the brands they engage with. To meet these growing expectations, brands must make the shift toward meaningful and personalised 1-1 customer engagements. As a marketer, critical to making this shift is the ability to truly harness the data available to you. This webinar is suitable for marketers interested in #omnichannel #CRM #customerengagement #personalisation #travel #hospitality #tourism