Ceschino Brooks_de_Vita’s Post

This marketing Myth needs to die asap: People go through tiers before they close. AKA the funnel. So many people underpin their entire marketing strategy on this. It’s as if we think we can put our marketing into one neat, unified theory and solve all our problems. In B2B ads, it plays out like this: Run an awareness level ad → retarget to mid-funnel → retarget to bottom of the funnel It’s neat and tidy. It gives you the illusion you’re ‘funnelling’ people to buy. But humans don’t usually behave like this. I’ve found that the more you assume everyone is in the consideration phase, the better your results. So I don’t worry about what order people see ads. If they see the bottom of funnel ad first - that’s cool with me. If they don’t see the middle-of-funnel ad - i’m ok with it. Let’s focus on putting campaigns out there. In other words, don’t overthink it.

✋Have you ever found yourself envying your competitor's ads, wondering what makes them stand out? The secret lies in how you connect with your audience. In the marketing world, everyone seems to follow the same algorithms and use similar graphics, keywords, and phrases. So, what sets your campaigns apart❓ Let's talk strategy. 🎯 In marketing, success often boils down to a numbers game – hoping for a 3 to 5% response rate from a broad audience. But what if there was a way to connect with customers actively seeking your offerings? That's where One Source Direct steps in. 𝗢𝗻𝗲 𝗦𝗼𝘂𝗿𝗰𝗲 𝗗𝗶𝗿𝗲𝗰𝘁 is a game-changer in marketing strategies. We don't believe in playing the numbers 🎲game with generic lists. Instead, we bring your message directly to potential customers actively seeking information on your product or service. 🤔Imagine being able to send your irresistible OFFERs – whether it's a webinar, seminar, or a limited-time promotional deal – directly to users genuinely interested in what you have to offer. No more hoping for a 3 to 5% response rate; with One Source Direct, your message lands in the hands of those already looking for it.   Why wait for your customers to find you 📍when we can help you find them? 🏷 Exclusive Offer: Take advantage of our special promotional offer! Sign up for 𝟭𝟮 𝗺𝗼𝗻𝘁𝗵𝘀 𝗼𝗳 𝗼𝘂𝗿 𝗽𝗹𝗮𝗻 𝗳𝗼𝗿 𝗼𝗻𝗹𝘆 $𝟮𝟵𝟵. Email scott@onesourcedirect.net to learn more about the promo! Ready to revolutionize your marketing approach? Start sending 📤your OFFERs directly to your target audience with One Source Direct. Don't just market; connect with intent. 🤝 Take the first step towards marketing success – send your OFFERs now! #merchantservices #merchantprocessing #merchantsolutions #creditcardprocessing

Customers are seeking unadulterated third-party reviews backed by personal experience. Let’s examine how important this kind of public feedback is for marketing strategy moving forward — and how companies can take advantage of the trend with their own marketing plans. Why Third-Party Credibility Is Growing my latest for Forbes.  Read here: https://lnkd.in/e4rWWkvP #marketing #customerreviews #customerexperience #credibility #strategy

Precision Strategies, Elevated Engagement, Maximized ROI Discover how Digital Sparrow helps you achieve unparalleled success: ✅ Precision Strategies: Focus on the right targets with pinpoint accuracy. ✅ Elevated Engagement: Engage deeply with personalized, relevant interactions. ✅ Maximized ROI: Drive growth and revenue through data-backed strategies. Unlock your potential today! Visit https://lnkd.in/gDRnr2DX. #DigitalSparrow #MarketingStrategy #BusinessGrowth #Engagement #ROI #B2BMarketing

📢 Let's cut to the chase – if you're not using book funnels to boost your lifetime value, you're leaving money on the table! In collaboration with Frank Kern, we strategically used book funnels to significantly enhance the lifetime value of his clients. By providing valuable information through books, we engaged and nurtured the audience, creating a profound impact on customer retention. The insightful content not only established Frank as an authority in his field but also fostered a sense of trust and loyalty among his clientele. This approach not only facilitated the sale of hundreds of thousands of books and programs but also paved the way for continuous upselling opportunities. Through the implementation of book funnels, we not only improved the reach of Frank's products but also built lasting relationships with his audience, contributing to a substantial increase in the lifetime value of his clients. If you have been struggling to get excellent results from your advertising efforts, head over to MakeMyAdsGreatAgain.com.

Digital Products 101: 1. Choose a niche. 2. Build a brand. 3. Create free products. 4. Grow your audience. 5. Start email marketing. 6. Create a paid product. 7. Build a landing page. 8. Drive traffic. 9. Automate. 10. Test and optimize. Get your time back.

Digital Products 101: 1. Choose a niche. 2. Build a brand. 3. Create free products. 4. Grow your audience. 5. Start email marketing. 6. Create a paid product. 7. Build a landing page. 8. Drive traffic. 9. Automate. 10. Test and optimize. Get your time back.

Increase conversions by 80% How are you capitalising on this? 80% of consumers favour buying from a business they have a personal relationship with. We create relationships and convert through your DMs (also 80% higher conversion then email) We implement our system, so you don’t have to nurture customers manually that come from your ads. Get an 8x increase conversion on ad spend by simply building relationships online. Leave a comment under this and we will show you what we can do!

What Is Pain Advertising? Leverage Your Prospects’ Pain Points To Pass Your Message Across @StartGrowthHack

16 Questions to ask when you’re ads fatigue 👇 Save this for later. After managing 12 Million in ads, I’ve found turning around a struggling ad account is a combination of 6 things: - Ad creative. - High converting funnel. - Offer and messaging. - Profit economics. - Email marketing. - Backend automation. Use these 16 questions to brainstorm ways to improve your performance: Prompt 1: How many unique customer segments can I target? Prompt 2: How can I segment my ideal customer with my messaging? Prompt 3: What creative concepts are proven to work in this niche? Prompt 4: What organic content has been proven to generate engagement? Prompt 5: Are my ads attracting the right people? Prompt 6: Can I incorporate ads that support my business outcome? Prompt 7: How can I improve the conversion rate through offer design? Prompt 8: How can I improve the funnel design? Prompt 9: How can I improve the AOV? Prompt 10: Where can I infuse authority, credibility, and social proof? Prompt 11: How can I improve the CLTV? Prompt 12: How can I add automation on the backend? Prompt 13: how can I add segmentation on the backend? Prompt 14: How can I re-engage past leads? Prompt 15: What quick cash campaigns can I run? Prompt 16: Would brand-building content/efforts support this? Want the full guide?  https://lnkd.in/gjNMcDkP ~~~    ✍️ Agree? Miss something?  ♻️ Reshare if this hits home.