Caudalie’s Post

Vinosun is bringing some sunny energy to the Parisian metro! As summer is beginning, we are delighted to share our Vinosun media campaign, highlighting the latest addition to Vinosun Protect : the Invisible High Protection Stick SPF50. Formulated with organic filters, it provides effective UVA/UVB protection for the whole family. Have you spotted our Vinosun campaign yet?

Embracing the beauty of Nature in Mexico! It’s under the sun of Oaxaca, that 7 local content creators enjoyed a Caudalie staycation to (re)discover our Vinosun Protect line. During two overnights at Puerto Escondido, the best natural and sustainable beach destination for eco-luxury in Mexico, they participated to dinners, a beach plastic collect and to even more exciting activities. We are so proud of our dedicated Caudalie Mexico team, Giovana Delgado, Elia Nistal de Luna, for curating this premium trip surrounded by nature all while upholding the values that our brand stands for.

Our Vinoperfect campaign has spread to pharmacies across France! Pharmacies play a crucial role in the success of our brand, especially when it comes to our Vinoperfect line. The Vinoperfect Brightening Dark Spot Serum is flying off the shelves in pharmacies, solidifying its position as the number one anti-dark spot treatment in pharmacies and para-pharmacies across Europe. We take great pride in showcasing our campaign featuring the French content creator, Lena Mahfouf, also known as Lena Situations. Additionally, we are thrilled to have included Nasrine, Giulia and Mathilde, three of her followers who have personally experienced dark spots.

Vinosun carts are on the road in France ! For the past weeks, we visited the beautiful cities of Marseille, Nice and Paris to meet consumers and introduce them to our Vinosun Protect line. As pedestrians encountered our sun-filled carts, they were given the opportunity to spin a roulette wheel to win Caudalie products, to try our sunscreens and test their efficiency using a UV camera, and to enter an exciting summer game for a chance to win a complete suncare routine. Congratulations to our Caudalie Trade Marketing team members, Ophélie Coppola, Margot Poriche, and to the GLOBE GROUPE SHOPPER HOUSE team, for their outstanding work.

A blue Vinoperfect wave has reached Taiwan! After 8 years, Caudalie is back in Taiwan and has teamed up with LUXASIA to bring clean and effective skincare to Taiwanese consumers. For the occasion, our South-East Asia team invited content creators and members of the press to experience the launch of our Vinoperfect Brightening Dark Spot Serum. Congrats to Caudalie SEA, Jean-Christophe Samyn and Erika Saenz and to the LUXASIA team, Leigh Han, David Xiao, Sophie Wen, Christine Young. With this venture into a new market, we anticipate a future filled with remarkable projects and achievements!

A sunny surprise for our collaborators at our Paris headquarters! The warm embrace of summer is spreading throughout our office, and we have arranged a special visit from our Vinosun Protect cart. Our dedicated team members were pleasantly surprised by this exquisite setup in the courtyard of our office, where they were greeted with their monthly gift and an exciting opportunity to win Vinosun goodies. Our beloved consumers also had the pleasure of encountering our Vinosun cart last week in the beautiful cities of Marseille and Nice, and have still a chance to visit it in Paris today and tomorrow (+ info in the comments).

Embracing the beauty of Nature in the French Riviera! Summer is finally showing up and our love for Vinosun Protect continues to grow. To celebrate, we were delighted to host a team of European content creators for an immersive nature-based journey that aligns with our brand's principles. Their itinerary was filled with exciting activities, allowing them to (re)discover our wide range of solar products in various scenarios. Congratulations to our exceptional Europe and France team members - Lou BOUTIN, Marion Lavail and Assara Severin - for curating such a sun-filled universe.

Our campaign with Lena Situations is taking over Europe! After unveiling our campaign film with the talented Léna Mahfouf, also known as Lena Situations, we are thrilled to share our media campaign. From the bustling Parisian metro to the lively streets and even prominent buildings across Europe, we aimed to showcase Lena's modernity and authenticity in sharing her affection for our emblematic Vinoperfect Brightening Dark Spot Serum. Where did you stumble upon it?