Carlotta "Lotti" Siniscalco’s Post

I swear, sometimes as a founder you feel like everybody else is doing better than you. So it feels good to read EmCap's study and seeing that we're in the top quartile (in some cases, very comfortably) of startups on most meaningful metrics. What really popped out are the burn multiple metrics. Some founders are really flying dangerously close to the sun here...or maybe they have no choice as they have to choose either to grow inefficiently or not grow at all. https://lnkd.in/evkKCUJd

The upcoming 2024 red ocean bloodbath in SaaS is affecting us all in tech. Even if capital becomes cheap again: The markets are getting smaller and divided up between niche solutions. It will be acceptable for more and more businesses to have a small market share, making it harder for bigger players to take it all. How do you grow in a market like this? What is the *real* difference between acquisition and growth? How does this affect product and sales? This is my 6-hour writing marathon attempt to give an outlook on 2024. Yes, creating products has become easier and cheaper than ever. Making money became harder than ever with it as a result. Full article: https://lnkd.in/dA5Nvhet #productledgrowth #productledsales

We're thrilled to bring you this year's Topline Growth & Operational Efficiency Report. Every year, the ICONIQ Growth Analytics team analyzes the financial and operating metrics from private and public companies to understand the data behind scaling B2B SaaS companies. In this year's report, we are excited to now have over a decade's worth of SaaS data for companies from $1M ARR to post-IPO. In this report, we dive into: ⚖ The SaaS Landscape in 2023 📊 Top Quartile SaaS Benchmarks 🤝 The Trade-off between Growth & Efficiency 📈 Drivers of Valuation 🌟 And more! Download the complete report here: https://bit.ly/3YQANLD

Yesterday I was at the excellent Notion Capital Growth Summit. There were lots of excellent panels and discussions, but Ryan Lieber's Q&A on the early stages of growth at Snowflake were super interesting. For those who might struggle to see the actual content on the slide below, you could summarise much of the early journey as: Steps 1-3 learn a whole lot about what messaging resonates with which segments of the market. Then as they narrowed this down and got better at it... Step 4 was 'double down' on those learnings with a major focus on 'messaging, alignment, consistency'. Now when that approach works for a storied SaaS business who've grown like a weed (to over £3bn in revenue currently!) it's worth paying attention to. How are you testing and evolving your Message-Market Fit right now? Is it producing repeatable, scalable results? Would love to hear if it's a part of your growth playbook! #b2b #saas #revenue #sales #marketing

Data defines the challenge — This report by Latitud should be read by everyone building something in Latam. The quality of information and trends they shared are just pure gold. I'm particularly excited to see the improvement in the adoption of retail media and the opportunity for our local SaaS to go global. My main takeaway is that the quality of our growth frameworks, GTM, and marketing plans needs to keep improving. Of course, reports like this one help us go outside the playbook and gain better context on the general startup ecosystem in our region. Here's the download link: https://lnkd.in/datj2Uzd

💫 SaaS Wire hit a big milestone this week! 🙏 Thanks for coming along on this ride with us. 🗞 We're looking forward to bringing you more insider news and tips in the year to come. #saasnews #saasmarketing #b2bsaas #digitalmarketing

It’s almost time for the Sutton Capital Partners sponsored Recurring Revenue Conference. This powerful SaaS conference is a hub of information about the latest trends, disruptions and timely topics from analytics and customer insights, to how leaders and companies scale, pivot & succeed to what SaaS leaders and investors need to know. 📅 Mark your calendar for the SaaS CFO Panel Moderated by Scott Schimberg to gain valuable insights from financial experts steering the course for their organizations. #SaaS #CFO #CRO #revenue #B2B

It’s almost time for the Sutton Capital Partners sponsored Recurring Revenue Conference. This powerful SaaS conference is a hub of information about the latest trends, disruptions and timely topics from analytics and customer insights, to how leaders and companies scale, pivot & succeed to what SaaS leaders and investors need to know. 📅 Mark your calendar for the SaaS CFO Panel Moderated by Scott Schimberg to gain valuable insights from financial experts steering the course for their organizations. #SaaS #CFO #CRO #revenue #B2B

It’s almost time for the Sutton Capital Partners sponsored Recurring Revenue Conference. This powerful SaaS conference is a hub of information about the latest trends, disruptions and timely topics from analytics and customer insights, to how leaders and companies scale, pivot & succeed to what SaaS leaders and investors need to know. 📅 Mark your calendar for the SaaS CFO Panel Moderated by Scott Schimberg to gain valuable insights from financial experts steering the course for their organizations. #SaaS #CFO #CRO #revenue #B2B

It’s almost time for the Sutton Capital Partners sponsored Recurring Revenue Conference. This powerful SaaS conference is a hub of information about the latest trends, disruptions and timely topics from analytics and customer insights, to how leaders and companies scale, pivot & succeed to what SaaS leaders and investors need to know. 📅 Mark your calendar for the SaaS CFO Panel Moderated by Scott Schimberg to gain valuable insights from financial experts steering the course for their organizations. #SaaS #CFO #CRO #revenue #B2B