Brian Miller’s Post

Think of your company as a magnet. What draws top talent to it? Beyond salary and perks, it's your employer brand's authenticity. In an era where job seekers sift quickly through opportunities, your brand's story is the beacon. Yet, it's not about the polished exterior or narratives, but how genuine it is. Remember. Each tweet, LinkedIn update, and Glassdoor review depict your company's DNA. In today's digital landscape, your employees are credible ambassadors. They shape the narrative more strongly than any slogan. How to leverage this power? Listen. Understand what employees love and what can be improved. Encourage sharing and innovation. Make everyone feel seen and valued. But crucially, align external brand promises with internal reality. This harmony not only attracts but retains top talent. How is your employer brand authentically representing your company? Share your strategies below. Let's learn collectively while building brands that attract, nurture, and empower talent.

Reut Katz

Talent Acquisition Partner at WINT | Ex-Meta | Ex-Google | Talent Trailblazer 🦄 | Talent Pipeline Developer | Diversity Advocate | Relationship Builder 🥨 | Project Leader |

2mo

Absolutely agree! Transparency and genuine communication foster trust and engagement among employees, which ultimately strengthens the employer brand.

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