BorgWarner’s Post

Spend your Friday with me and Josh Berry on the newest episode of The Days Podcast!

How does the IndyCar schedule lineup for your corporate partners for the 2024 budget cycle? That and more in this episode. https://lnkd.in/g3GSDCmd

What if you could peel back the layers of a high-performance motorsport team and apply their strategies to your partner program? Our latest podcast episode dives deep into the thrilling world of Formula 1, making intriguing parallels with the tech industry and partnerships, and finding the formulas for success. 🏎️ 🤝 Buckle up, as Alex Whitford 🔹 and Rick van den Bosch dive into the world of #F1, and explore how the motorsport’s strategies can supercharge your partner program. They kick off by comparing the meticulous process of designing a race car to crafting a partner program, drawing insightful comparisons between the car, driver, and race track, which represent the partner program, partners, and various markets, respectively. From knowing the precise moment it will rain to chiseling milliseconds off a pitstop, it's all about small gains for big wins, a strategy that can work magic for you in channel marketing. Curious to know more... Tune in for high-speed insights! 🏁 ⬇️ Link to Episode 54: Winning the Race: Strategies from Formula 1 for Partner Programs: https://lnkd.in/dJ5QNcgA #ChannelPartnerships #ChannextPodcast #PartnershipsUnraveled #FormulaOne

As fast and efficient as a Nascar race, a first glimpse live from NAB Show of the challenges of hot and cold content management at the leading motor racing company. It goes fast with Perfect Memory ;) #podcast #knowledgeoperatingsystem #contentmanagement #datamanagement #reasoningAI #data #content #sport

I was very impressed by Jim Farley on The Smoking Tire Podcast - shout out to Matt Farah and Zack Klapman for creating a great platform and community where this kind of rich discussion can occur. As a professional communicator, a few things stood out to me in this discussion - Jim’s passion, acumen in the many dimensions of his company, vision, and humanity. It is a dream set of capabilities to create an authentic conversation: passion - for the brand, for motorsport, for building incredible products for customers, deep market and financial acumen - when recounting sales figures, hybrid vs. EV market segmentation, vision - he demonstrated mastery of Ford’s future vision for electrification, the current customer reality and autonomy, and what is a real x-factor for so many, humanity. “Selfaware enough to know that when I go to the race track, there is going to be someone with a Super Duty who said, ‘You let me down, and I’m pissed off.” I’m betting that wasn’t in the prep doc, but the best clients I’ve worked with know when to push the PR folks’ buttons, just a little bit. 😉 Also, I have a ton of respect for Matt Farah, who spends the time to be smart on more than just displacement or lap times. The discussion on product mix, electrification, and autonomy builds on doing the reading, speaking with the experts, and speaking on the topics that are so important to our future because all of these things must co-exist, from enthusiast vehicles to vulnerable road users. Check it out. https://lnkd.in/g3sm8Uw3

Do you get the impression that car colors today are boring? So many whites, blacks, silvers, and grays litter our parking lots. What we need is a dose of dye to liven up our lives so, for this episode of AutoHunter’s Drive the Bid Podcast, Derek Shiekhi and I each created a color, named it, and applied it to a particular car – we did that three times! Will you like our hues? Only way to find out is to watch the below podcast.

Check out this great conversation with Rob Brooks and Janus Motorcycles CFO, Mark Zweig!

What's the secret to making a race team fast? The latest episode of The Fast Pod features one of the most successful pit lane chiefs in the British Touring Car Championship. We chat to Oliver Collins of Motorbase Performance about: - the challenges for a team manager before, during and after a race weekend - the pressure put on drivers by fans and social media - how young engineering and management talent can break into motorsport Listen here 👉 https://lnkd.in/e5E7298h Don't forget to subscribe & leave a review if you enjoy it! #motorsport #management #podcast

🎧 Tune in to a fascinating episode of #OneSharpSword with Paul Teasdale! https://lnkd.in/g3auNEBc He's taken a unique path from engineering to sausage making, and even McLaren Racing. Gain wisdom on achieving results-first, optimizing processes, and embracing efficiency. Learn how to be fast, consistent, and in flow from unexpected sources. Discover Paul's process secrets and why data isn't always the key to decision-making. Don't miss this captivating conversation! #LeadershipStories #PodcastInterview

🎧 Tune in to a fascinating episode of #OneSharpSword with Paul Teasdale! https://lnkd.in/gXVgZqif He's taken a unique path from engineering to sausage making, and even McLaren Racing. Gain wisdom on achieving results-first, optimizing processes, and embracing efficiency. Learn how to be fast, consistent, and in flow from unexpected sources. Discover Paul's process secrets and why data isn't always the key to decision-making. Don't miss this captivating conversation! #LeadershipStories #PodcastInterview