It’s been 35 years since the iconic “JUST DO IT” campaign was launched. Effective brand campaigns have the power to skyrocket your business. • If your brand isn’t well-defined, don’t be shocked if you don’t see the ROI you were hoping for.
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Having worked with Candace Parker on a number of the more than 700 marketing projects we completed for adidas, all of us at Times10 could not be more proud. Congratulations to one of the greatest women’s basketball players in history on her new position and to adidas for such a home run hire. _ #PresidentOfWomensBasketball #adidas #CandaceParker
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Are you on the hunt for a new job? Want to know how to cut through the noise and land that dream job? Here's a quick breakdown of my tips: 1️⃣ Tailor Your Application: Don't just send out generic resumes and cover letters. Tailor your application to the specific job you're eyeing. Show them why you're the perfect fit! 2️⃣ Connect on Social Media: Utilize platforms like Instagram to reach out to decision-makers. Send a DM showcasing your interest and qualifications. Be bold, be memorable! 3️⃣ Go Above and Beyond: Impress potential employers by going the extra mile. Send a video message showcasing your enthusiasm and knowledge about their company. Demonstrate how you can add value. 4️⃣ Personalize Your Outreach: If you have a contact at the company, reach out on LinkedIn with a personalized message highlighting why you're ideal for the role. Make it genuine, make it stand out! 5️⃣ Offer Solutions: Take initiative by sending an email with 10 actionable tips on how you can contribute to their business. Show them you're not just looking for a job, but to make a real impact. In today's job market, it's the little things that make all the difference. Don't blend in—stand out! And hey, if you land that new gig using these tips, I want to hear about it! Drop me a comment! Best of luck out there!
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YouTube built Mr. Beast. Literally. Jimmy Donaldson, AKA Mr. Beast, is continuing to kill it as we move deeper into 2024. He has 256 million subscribers and has an estimated net worth of over a half a billion dollars. (Source: socialblade.com) Oh yeah, he turned 26 years old on Wednesday. - Are you underestimating the power of setting yourself apart? - Is your company fully engaging the power of YouTube? - Want to chat about YouTube and your company?
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Will AI steal your job in creative and marketing? According to a survey, a whopping 87% believe so. Here are some tips to stay ahead: Embrace it: Don't resist AI; leverage its power. Whether you're a copywriter or a video creator, learning AI-driven tools like ChatGPT or Sora can amplify your skills and efficiency. Stay updated: Keep pace with industry advancements. From Adobe's latest design tools to emerging AI innovations, staying informed ensures you're not left behind. Continuous learning: Your creativity and expertise are irreplaceable. But to thrive in the evolving landscape, commit to ongoing learning. Sharpen your skills to meet the demand for faster, better execution. Remember, refusing to adapt risks being overtaken by those who embrace change. Stay ahead by embracing AI and evolving with the times!
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If your online presence is not exceptional, your short and long term success is already in jeopardy. How seriously are you taking your website and/or your online store’s presence? If you’re still searching for online success, it’d be my pleasure to hop on a Zoom. Let’s connect if we are not.
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If you are one of the many 2024 college graduates looking to enter the job force over the next few months, you are likely going to find a great deal of competition for what you may hope will be your ideal first job. My Dad spent a solid decade running AAA pro sports teams and I’ve spent more time than that owning my own L.A. digital marketing agency, so I feel a kind of obligation to share the hard truth. Want some real world perspective? When my company was recently seeking to hire a junior member to our social media team, we were getting as many as 300 applicants a day for a position posted solely on LinkedIn…more than 5 applicants a minute when it first went up. Thinking of entering the sports world? Expect ratios that can be even more staggering. Hardly shocking. These are jobs so many of your peers are seeking, also. So what’s my advice? ✅ Prepare a great resume…hopefully you’ve already interned and/or worked in the general field to which you are applying during your college years. ✅ Know your stuff. You can’t help grow a client’s IG if your personal IG is mediocre at best. Study the industry and the company relentlessly before applying. Be super prepared before interviewing, if you are fortunate to get that chance. ✅ Be realistic. Your first job in sports will likely not be in the same stratosphere as where you hope to end up. You will not be working in the corner office for a respected digital agency to start. ✅ Be diligent. Be persistent. Be humble but confident. Be ready to outwork everybody and to outrun disappointment. And get ready to grind...to get and keep that job. I save sugarcoating for the other guys. Your diploma may look really good to your parents, but your future employer is only interested in one thing…how you can help them reach and exceed their goals. That’s true whether you went to an Ivy League school, a community college or no college at all. Do you have what it takes to stand apart from the pack?
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Reflecting on the recent Women's NCAA Tournament finals, the numbers speak volumes. With a staggering viewership of 18.9 million and peaking close to 25 million, it's evident that the women's game captured the nation's attention. In comparison, the men's finals peaked at just over 14 million, marking a notable 4 million viewership difference. This outcome reaffirms my prediction: stars matter in American sports. The tournament featuring stars like Caitlin Clark, Dawn Staley, and Cardoso made the tournament one to watch. Their presence, coupled with the longer tenure of players in women's college basketball, created stronger connections amongst the players and fans. As we witness the impact of these talented athletes, it begs the question: can stars like Caitlin Clark propel the WNBA into a league that commands major ratings? The potential is certainly compelling, considering the significance of star power in driving viewership.
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I had an amazing time at Natural Products Expo West! There were over 65,000 attendees, 3,000 brands – it’s the go to spot for CPG brands. My advice is don’t be too early – ensure your brand WOW’s attendees and is able to differentiate itself from the crowd!
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15 years of hustling. 1,000’s of projects. Late nights with the team. Success doesn’t happen overnight—keep pushing forward and maintain consistency.
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Social Media Marketing | Influencer Marketing Expertise | Brand Partnerships | Former Hospitality - Lodging Expert
2moHey Ben, I’ve sent you a DM. Would love to connect. Thanks!