Belinda Swinnerton’s Post

View profile for Belinda Swinnerton, graphic

Experienced Sales Leader

Pick a fight with a category entry point and win, using Out of Home! 🥊 Great marketing builds mental availability, but what exactly is mental availability? How much do you have and how do you get more of it? All of these questions and more will be answered with an exciting new insight from Clear Channel UK's Research & Insight Director, Lindsay Rapacchi, called ‘Wanna take this outside?’ Find out why mental availability is worth fighting for, how brands can measure and track it, and how to identify your brand's category entry points and, importantly, win the fight! 🥇 For brands, sadly choosing whether you fight for them or not isn’t an option, you’re already in the ring. 🤷 Find out how to box clever and win with #OOH with our brand-new video series, live now! 👇 https://okt.to/3YMbcx #PlatformForBrands #CEP

To view or add a comment, sign in

Explore topics