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BBDO Worldwide’s EMEA chairman Dani Richa speaks to LBB writer Olivia Atkins LBB Online about including Europe in his remit, reflecting on his 35 years with the agency and how he harnesses creativity for good. Read here: https://hubs.la/Q02FPZ830
What better way to wrap up 43 years in the advertising game than hearing it from the legend himself. As part of the Ad Club's Inspiration Series, David Lubars, Worldwide Chief Creative Officer, discussed what inspired and defined his irrefutable career success. This Inspiration Series is created and produced by Rick Boyko and The ADVERTISING Club of New York / The International ANDY Awards. See the full film at andyawards.com/inspiration
KIND’s newest brand campaign stars comedians Eric Wareheim and Atsuko Okatsuka who personify the constant tug of war between your stomach and your brain. Created in partnership with Energy BBDO, “All Kinds of Good” is part of a larger brand refresh centered around snacking that tastes good and feels good. #TheWorkTheWorkTheWork #BBDOWW #KIND
AMV BBDO collaborated with Young V&A to unveil their newest creative installation– London’s Lost and Found Yōkai. The collaboration aims to drive visitors to the museum by inviting artists and designers to breathe new life into the forgotten umbrellas of the city. These up-cycled umbrellas reimagined as yōkai, supernatural characters, seem to be the perfect bridge to blend Japan’s storytelling with the wonderfully eclectic art scene of the UK. #BBDOWW #TheWorkTheWorkTheWork
Somewhere in the South of France, Sophie Turner searches for that ‘je ne sais quoi.’ BBDO New York and Nike Communications, Inc. introduce the St Germain Hugo Spritz to spritz up your summer in new work for Bacardi LTD. #TheWorkTheWorkTheWork #HugoSpritz
That’s a wrap for Cannes Lions International Festival of Creativity 🦁 In the end BBDO took home 49 total Lions: 2 Grand Prix, 1 Grand Prix For Good, 4 Gold, 12 Silver, 29 Bronze, 1 Bronze Campaign and 103 shortlists. Regionally, we saw standout performances from every corner of our network. AlmapBBDO won 16 Lions, including the Grand Prix in Entertainment Lions For Music, BBDO New York took home 8 Lions, IMPACT BBDO won 6 Lions including the Grand Prix for Good, and Colenso BBDO earned 5 lions including the Grand Prix in Outdoor. All of these contributed to BBDO ranking #1 Regional Network Of The Year in the MENA and Pacific Regions. Congratulations to all, until next year. 🏆🏆
More big news for AlmapBBDO! After a stellar day two performance, Almap takes home Gold in PR for Volkswagen 70 Years. 👏👏 Cannes Lions International Festival of Creativity #BBDOCannes
Colenso BBDO makes it look easy. 🏆🏆 After taking home a Grand Prix in Outdoor, Adoptable wins Gold in Direct. Big congrats to Simon Vicars and the rest of the team at Colenso. #BBDOCannes #TheWorkTheWorkTheWork
