AWG's Retail Marketing Network (RMN) functions as an advertising initiative within retailers’ proprietary media platforms, enabling personalized 1:1 communication with their customers. Cater to consumer demands anytime, anywhere, and on any device. This approach guarantees a seamless consumer experience by integrating vendor-funded content across all consumer touchpoints. Big news from the world of groceries! Kraft-Heinz scored a touchdown with their Super Bowl campaign featuring game-day favorites! Offering a range of digital coupons, they achieved an impressive average redemption rate of 10.68%, with one coupon peaking at a whopping 15.05% redemption rate! The campaign sparked a surge in e-commerce sales, with over 2,980 units flying off the virtual shelves, resulting in a staggering 48.40% sales lift! 📈 Over the 28-day campaign period, a jaw-dropping 233,540 units found their way into shoppers' carts! Kraft-Heinz went the extra mile by extending their reach in-store with screens showcasing these items, ensuring shoppers couldn't miss out on the action! 📺 Click here to learn more about the AWG RMN program: https://lnkd.in/emiNk7zE
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Recently, AWG Cares provided a grant in the amount of $3,000 to the Cystic Fibrosis Foundation in Oklahoma City, OK. The grant request was submitted by Jim Hledik, AWG Oklahoma City Division Support Center employee. The mission of the Cystic Fibrosis Foundation is to find a cure for cystic fibrosis and to provide all people with the disease the opportunity to lead a long and fulfilling life by funding research and drug development, partnering with the cystic fibrosis community, and advancing high quality, specialized care. The Cystic Fibrosis Foundation in Oklahoma has raised a great deal of money for research to extend the life expectancy of those living with this disease. New drugs and treatments are doing just that and AWG Cares is helping contribute to this life-saving research with this grant. Thank you, Jim, for donating to AWG Cares and submitting this grant request! Anyone can donate to AWG Cares, not just AWG employees. To learn how to donate to AWG Cares, please visit: https://lnkd.in/g7Xg4nza
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Please join us in celebrating the recent achievements of our AWG teammates in June. We extend our best wishes for success and ongoing growth in their new roles! Interested in advancing your career? Learn more and apply now! >>awginc.com/careers #AWG #AWGProud #bestchoice
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Happy 4th of July! 🎆🇺🇸 Today, we join millions across the nation in celebrating the birth of our great country. As we honor the values of freedom, unity, and independence, let us also take a moment to appreciate the sacrifices of those who have fought to protect these ideals. Have a happy and safe 4th of July! #IndependenceDay #4thofJuly #USA #Freedom #Celebrate
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Learn how to reach more customers with digital circulars when Sean Kosednar talks with Ideal by Design House's SVP of Product Development Adam Zimmerman on this week's Grocer Pod. Subscribe today and never miss an episode! Grocer Pod is available on Apple Podcasts, Google Podcasts, Spotify, or wherever you get your podcasts. Subscribe to Grocer Pod on Apple Podcast: https://apple.co/41Apw1S
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Welcome to these talented teammates who joined AWG in June. Make us your Best Choice and become a part of the team. Learn more and apply now! >> awginc.com/careers #AWG #newhires #bestchoice
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Recently, AWG Cares provided a grant in the amount of $3,000 to St. Jude Children’s Research Hospital in Memphis, TN. The grant request was submitted by Floyd Baker, AWG Gulf Coast Division Support Center employee. The mission of St. Jude Research Hospital is to advance cures, and means of prevention, for pediatric catastrophic diseases through research and treatment. Consistent with the vision of their founder Danny Thomas, no child is denied treatment based on race, religion, or a family’s ability to pay. Floyd’s daughter is a research scientist at St. Jude Memphis and he also sponsors a friend during the St. Jude annual race. Thank you, Floyd, for donating to AWG Cares and submitting this grant request! Anyone can donate to AWG Cares, not just AWG employees. To learn how to donate to AWG Cares, please visit: https://lnkd.in/g7Xg4nza
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AWG's Retail Marketing Network (RMN) functions as an advertising initiative within retailers’ proprietary media platforms, enabling personalized 1:1 communication with their customers. Cater to consumer demands anytime, anywhere, and on any device. This approach guarantees a seamless consumer experience by integrating vendor-funded content across all consumer touchpoints. Easter brought incredible success for Kraft-Heinz! Their Easter campaign, featuring beloved holiday items, captured the hearts of shoppers everywhere! With a plethora of digital coupons, they achieved an impressive average redemption rate of 9.40%, with the highest coupon soaring to an astounding 13.78%! 🎉 Online sales skyrocketed, with over 10,900 units flying off the virtual shelves, and we welcomed over 240 new Kraft-Heinz fans to e-commerce! Meanwhile, in-store, the Easter spirit was alive and well, with over 248,530 units sold, resulting in an impressive total sales lift of 63.79%! Click here to learn more about the AWG RMN program: https://lnkd.in/emiNk7zE
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Recently, AWG Cares provided a grant in the amount of $3,000 to Sleep in Heavenly Peace, Missouri/Kansas City Southeast Chapter in Blue Springs, MO. Sleep in Heavenly Peace is a volunteer-driven nonprofit dedicated to building and delivering hand-made, fully furnished beds to children in need. “No kid sleeps on the floor in our town” is their motto and their mission is to tackle childhood bedlessness, which is estimated to affect nearly 3% of the population. Anyone can donate to AWG Cares, not just AWG employees. To learn how to donate to AWG Cares, please visit: https://lnkd.in/g7Xg4nza
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AWG's Retail Marketing Network (RMN) functions as an advertising initiative within retailers’ proprietary media platforms, enabling personalized 1:1 communication with their customers. Cater to consumer demands anytime, anywhere, and on any device. This approach guarantees a seamless consumer experience by integrating vendor-funded content across all consumer touchpoints. The latest Kraft-Heinz campaign has been a game-changer, generating over 514,000 impressions, 380+ reactions, 30+ shares, and a whopping 10,190 link clicks! These incredible numbers have driven shoppers to explore more Kraft-Heinz products and make purchases from our esteemed member retailers. Our Meta data shows strong consumer engagement, reflecting the enthusiasm of the Kraft-Heinz brand and products! But that's not all – over 90 new customers have made their first Kraft-Heinz purchase on e-commerce, marking a significant milestone in our growth journey. This new item program has been incredibly effective in boosting awareness, engagement, and conversions for Kraft-Heinz! Click here to learn more about the AWG RMN program: https://lnkd.in/emiNk7zE
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