Andrew Holland’s Post

What is the bait-and-switch technique in psychology? This technique, also called bait-and-switch, is used to influence people's choices and involves three stages: (1) individuals are led to make a rewarding decision to carry out a given behaviour; (2) they are informed of the impossibility of carrying out this behaviour 😁 ; (3) a new but less rewarding decision is proposed.

The Inside Story of How Social Media Rewired Our Minds and Our World.... #wordket #thes9grid #blogging #chaos #socialmedia #psychology #people #life #social #books Read More : https://lnkd.in/ga95Sc3a

Navigating Internet Hoaxes: Understanding, Psychology, and Safeguarding Online Integrity: Explore the psychology, history, and impact of internet hoaxes, and learn strategies to identify and counter false information online.

Moreover, habit formation can be quite different for neurodivergent individuals compared to neurotypical ones. Neurodivergent people may face unique challenges such as difficulties with executive function, sensory sensitivities, or the need for different motivational strategies. Understanding and respecting these differences is crucial for effective habit formation. Sharpening critical thinking and awareness is indeed vital in today’s world. This involves questioning assumptions, evaluating evidence, recognizing biases, and understanding different perspectives. #neurodiversity #psychology #uxresearch #habitformation #marketing #darkpsychology #awareness #criticalthinking #cognitivescience

This is a really interesting piece about confirmation bias and why SEOs need to know about it 👇 Sarah takes issue with the 2-dimensional view of keywords (search intent can be broken down into informational, transactional, navigational, and commercial), and highlights “that people are actually looking for information that confirms their existing beliefs…confirmation bias” The best SEOs can and should borrow from other adjacent fields to enrich our own ways of viewing the audience and forming effective strategies.   https://buff.ly/3wqwqNs 

Reminiscent of my #CMWorld presentation, this article discusses the biases that your customers are bringing into their purchasing decisions. If you are a marketer and are not thinking about this, you are missing out on potential sales.

An answer to last week's meta-research Challenge: how do you search for changes in what we generally accept to be true (about a specific result)? Here are my tips in this week's #SearchResearch answer. https://lnkd.in/gf9R9wdF #theJoyOfSearch

Speak like you’re using Google - refine your language, ask precise questions, and manifest with intention. 🔎 In the last part of this series, we discuss how just like a search engine, the universe is constantly deciphering our words and providing us with a version of an answer, based on the words we chose. We must first learn how to ask to get what we intend to receive. Learn more on our blog > https://lnkd.in/gkAgk65S #wordshavepower #manifestyourdreams

🔻 Spurious Correlation. Every SEO needs to learn what a spurious correlation is so they can understand that just because you see Y change it does not mean what you think caused it - caused it. In fact, much of the time, it didn't. "... a spurious correlation (or spuriousness) refers to a connection between two variables that appears to be causal but is not. With spurious correlation, any observed dependencies between variables are merely due to chance or are both related to some unseen confounder." https://lnkd.in/gUsZsgd8. This is the definition of correlation is NOT causation. Much of what SEOs call research is not, so be careful about saying A causes B because much of the time it didn't. Example. Thinking Google knows all authors and then using this information as a ranking signal that boosts your site is a spurious correlation. This is not happening, so then ask yourself what is hidden here. BTW, There is a whole fun website dedicated to this concept. https://lnkd.in/gCSSTtbq