Happy 20th anniversary, #MichiganMainStreet!
To celebrate the momentous occasion, we dug deep into the data to analyze the impact that Michigan Main Street and its local programs have had across the state since its inception in 2003.
Our second point of pride: Michigan Main Streets are accountable for bringing 4.2 million folks into Main Street districts since 2003.
From helping to brand and market commercial districts to planning and hosting events that expand the customer base of local businesses, Michigan Main Street Communities directly bring more customers to their businesses. As champions of local branding and marketing the collective business community, Main Streets highlight and share the unique personas and experiences of the downtown communities across the state. From social media advertisements, to partnering with local tourism bureaus, to creating downtown itineraries for out-of-town visitors, MMS Communities launch a variety of tools, mechanisms, and approaches for marketing, branding, and customer attraction.
To help bring more customers to downtown businesses, MMS Communities plan, partner, and host celebrated events throughout all times of the year. These events offer more than a good time but directly support local businesses with expanded revenue and drive the local economy. Michigan Main Street helps guide MMS Communities in shifting events to meet the specific needs of its business districts, targeting events in the offseason when business revenue is low as well as during peak times to heighten and enhance local spending. Main Street events introduce new visitors to the commercial district and their businesses. One out of every three Main Street event attendees comes from outside their local municipality to experience the Main Street Community, offering meaningful first impressions and encouraging people to return downtown.
Check out the nitty-gritty behind that figure - and SO much more - in our Impact Report here: https://lnkd.in/gespseip
Licensed RE/Insurance | CEO @ 55th Degree, Producer @ Double Nickle | Investing & Building Tech Solutions | Demystifying Finance with Technology | Life Coach
1moYou are very welcome. It was a phenomenal day, and I am looking forward to seeing you soon.