👭 Pride with Purpose: Beyond the Rainbow 👬
As Pride Month unfolds, are you tired of being inundated with promotional messages, images, and merchandise full of rainbows, too? I’m so tired of all the rainbow logos and more every June. Don’t get me wrong; I’m a strong ally and respect those businesses whose participation is genuine and authentic. I’m not a fan of lip service or performative marketing.
Yesterday, I walked past the optical shop pictured below. It’s one of many examples right now. Where are all these companies the other 11 months of the year? Yes, everyone must feel welcome. It’s also crucial to remember that genuine support for the LGBTQIA+ community goes beyond “rainbow washing.”
At Spodek & Co., creating safe spaces for all identities is a year-round commitment rooted in equity, inclusion, and dignity. Our differences strengthen us, and we’re dedicated to ensuring everyone feels valued and respected, not just in June but every day. We’re far from perfect, but we try our best. This Pride Month, let’s all strive to find ways to support and uplift the LGBTQIA+ community all year round with authenticity and respect. 🌈
How is your business supporting Pride this year?
#PrideMonth #AuthenticSupport #Marketing
We're very proud of our dear Clemence Gouy and honored to celebrate Pride Month with ALL - Accor Live Limitless !