The most significant event Marktlink has ever organized took place last month in Zandvoort, The Netherlands! But this is not where we end our year! We are currently in preparations for another 6 events in our foreign offices taking place before Christmas.
We will host "Exit-ready Masterclasses" in #Dusseldorf, #Antwerp & and #Manchester, and Entrepreneur Dinners in #Hamburg, and Antwerp.
Last but not least, our first flagship event in #Munich taking place during the Oktoberfest!
Though our marketing is of course also concerned with bringing brand name visibility and trust in the market through various mediums, we can't do what we do best without consistently speaking with the business owners. Our events allow us to do this.
Reach out to my colleagues for more information on attending our upcoming events!
Some fun facts about event marketing with some thoughts
-> 95% of marketers say live events offer a chance for real-life connections. Couldn't agree more, but make sure to have equal representation of attendees and representatives to make sure people feel heard, and seen. At Marktlink Connect we had approximately 200 colleagues available for 600 guests; that is a 1:3 ratio. At our Dinners, we have approximately 1 colleague for every 4 guests. This means that even at a big event, there is a possibility to make true personal connections.
-> 83% of B2B marketers report that they are heavily invested in organizing events.
Our event calendar speaks for itself ;)
-> 64% of global businesses use the number of attendees to measure the effectiveness of their marketing.
Yes and No, This is highly dependent on the quality of the attendees and the type of event that you offer. If nobody converts after your event or even reports having had a good time, did it really matter that many people showed up?
-> 79% of marketers want CRM integrated with event software.
Absolutely; the magic is in the follow-up - and since we're all so busy, the best way to control the aftermath is through a system that allows you to log outreach and activities
#manda #eventmarketing #digitalmarketing #corporatecommunications
Sources: Aventri, Gavel
Nog even nagenieten, met de overwinning van Max als gouden kroon op een spetterend weekend. Meer dan 1.200 leden van onze community vonden hun weg naar Zandvoort, waar gezelligheid en zaken doen elkaar moeiteloos afwisselden. Ondernemers met elkaar in contact brengen, dat vinden wij bij Marktlink belangrijk en dat blijven wij ook dit najaar doen. Met exclusieve masterclasses, netwerkbijeenkomsten en andere events. Driven by entrepreneurs.
#likenoother #dutchgp #ondernemerschap
