Adam Schlesinger’s Post

Interesting industry and interesting trend! Exciting trends are on the horizon for the spirits industry in 2024. This article reveals 5 industry trends that are set to take the beverage world by storm. Read this... #hillebrandgori #DHLGlobalForwarding #spirits

Crystal Ball Predictions! Summoning it up with the letter S. S for smaller, snackable portions. S for simple, a can in the hand. S for a “sight to see”, ice as eye candy. S for stepping back in time, nostalgia is a real driver for cocktail trends and appealing to a consumers love of the “simpler” times. S for SNACKS!! Having a drink and a thoughtfully prepared bite is doing it right!! Great read! Highly recommend! I predict more interactive cocktails, a consumable beverage that requires an action on the part of the consumer to cause the drink to “come alive” or change because of their action. What are your thoughts or Crystal ball predictions for 2024?

I'm waiting for the Japanese RTD's to invade with their 25 proof contents supercharged with CO2 for maximum absorption as quick as possible so grandma's swinging from the straps after her first can. The advice on cranberry juice is off. You cannot mix consistently with it if it's sweetened with corn syrup. You can if it's sweetened with sugar. The cost increase is about $1/bottle for that performative consistency. You can also skip the sugar and crush your own. Unsweetened, a little goes a long way. Rendered as an unsweetened mash it makes an excellent rinse for clear liquors to provide cranberry pink color and light cranberry citrus-y notes and the mash can be tossed after the rinse. This tends to wow gin and dessert drinkers who assume the color is grenadine. I think we've reached peak pricey booze as I'm seeing a lot of quality hooch being move to off-brand mass consumers who would rather spend $25 vs. $100/bottle and there's just tsunamis of the stuff reaching maturity. Few distilleries are faced with a Kirin problem of killing brands because the quality blends they used to make are no longer possible with their depleted aged stocks.

Tequila is still pulling in the cash for bar owners. Gin and Whiskey aren't far behind, with a touch of rum joining in. I still believe a large percentage of the profits are derived (in the on premise) in the cocktail segment, as opposed to beer and some entry level RTDS. I like the emergence of the espresso martini and mai tai. Cordials and flavored spirits are making a comeback. Beverage Solutions || Big Dog New York LLC You need to get in the agave space now. Dont forget gin and cordials. https://lnkd.in/enTEC4Va

According to CGA’s BeverageTrak service (NielsenIQ), cocktail sales surged by 6% in the last quarter of 2023, with Tequila emerging as the base spirit for over 1/3 of all sold cocktails. As a long-time devout Tequila drinker, I’m thrilled to see the masses coming to their senses!   Tequila's dominance in the market grew, capturing a 34.1% share of cocktail base sales by value, surpassing vodka. The classic Margarita maintained its reign as the nation's favorite cocktail, while drinks like the Spritz, Negroni, and Espresso Martini gained traction. *Ever tried an Espresso Martini with a Tequila or Mezcal base? (Do it)   Consumer insights will be a crucial function for #spirits brands/suppliers if they want to pivot appropriately and experience continued success in 2024. Cheers! #CocktailTrends #Tequila #Mixology #DataDrivenInsights https://lnkd.in/e4ifEumz

Celebrating Rum – A Category with Staying Power 🥃 While the month of August is officially ‘Rum Month’, the rum category continues to play well throughout the year. Rum is a major category within distilled spirits and is enjoyed year-round both on- and off-premise. In fact, eight of the top rum brands are ranked within the leading 150 distilled spirits, as tracked by the Beverage Information Group. Dive into the rum category with Marina Velez, Research Director of EPG Specialty Information using the link below! #beverageindustry #insights #dataanalysis #research

In honor of the Cinco de Mayo (May 5) holiday, here is the latest info on tequila from Jordan Wiklund for The Food Institute. According to Fortune Business Insights, sales of agave-based spirits (i.e., tequila) in North America increased over 30% year-over-year to almost $5.2 billion. Tequila trailed only premixed cocktails as tequila consumption has increased by 40% in the U.S. since the onset of the pandemic. A number of factors including the glamour provided by celebrity brands is driving growth in tequila sales. -George Clooney and his popular Casamigos Tequila (which he recently sold for $1 billion) -Dwayne “The Rock” Johnson’s Teremana Tequila, which won gold at a recent San Francisco World Spirits Competition -Kendall Jenner’s 818 Tequila has a sweet caramel corn-like flavor that appeals to the masses https://lnkd.in/gsyYdNpW

In a surprising twist for 2024, the U.S. spirits sector faces a slowdown, challenging the industry's resilience. Discover what this means for Scotch, rum, and gin, and why cocktails and Tequila are defying the trend. #SpiritsIndustry #MarketTrends #Scotch #Rum #Gin #Cocktails #Tequila #IndustryInsights #2024Outlook #ConsumerBehavior

Exciting times in the beverage industry! 🥂 Just read an insightful article predicting the ready-to-drink (RTD) category in the US to hit a staggering $21.1 billion by 2027. The rise is spearheaded by the growing popularity of spirit-based hard seltzers and pre-mixed cocktails, catering to a consumer base that seeks convenience without compromising on quality. This growth trajectory not only reflects evolving consumer preferences but also indicates a significant opportunity for brands and investors in the space. Innovation and sustainability are likely to be key drivers as we move forward. #BeverageIndustry #readytodrink

As we look back on the dynamic changes in the spirits industry in 2023, including the introduction of celebrity brands, RTDs, a focus on sustainability, and initiatives promoting transparency, we can expect even more exciting developments in 2024. Get ready for the rise of Asian spirits, coffee cocktails that break beyond the traditional espresso martini, and continued love for No- and Low-Alcohol Beverages. Discover the top cocktail and spirits industry trends to look out for in 2024! https://hubs.li/Q02fPJKC0 #SpiritsAndCocktails #2024Trends #BeverageTrends #CocktailsTrends #Spirits