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Liquid Death has reached peak celebrity compatibility with its new campaign, in which rocker Ozzy Osbourne warns teenagers not to Liquid Death’s Death Dust electrolyte mix—or do anything even more disturbing with it. Read more: https://lnkd.in/ePkHBYZg

Darren Tibbits

Owner/Creative Director at Skully Rebels

3w

I'm boofing this approach now. Love Liquid Death for having an older metal icon out-celebrity the industry without feeling hollow.

Greg Padley, PCM®, CDMP

Account Director | Relationship Builder | Connector | AI Strategist

3w

Awesome - great way to introduce & sell it to “people of a certain age” Smart

Christina Anton

Copy Supervisor at FCB Health

3w

I absolutely adore this! Liquid Death is sick. I wonder if Liquid I.V. will respond in kind with their own campaign. Shots fired for sure LOL

David T. Stevens®, PMED

Host of "Return on Wellness" | Wellness Architect | Speaker | 6x Fittest Male #EventProf

2w

Oh gawd, Idiocracy is really happening... #electrolytes

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Roger Dunn

🛒 Global Retail Media Lead | LinkedIn Top Voice | Consultant | IAB Retail Media Committee | RETHINK Retail Top Retail Expert 2024 | Cannes Lions Juror | Ex. CitrusAd, Criteo, WPP & Omnicom | Marketing BSc & MBA

2w

Does he recommend biting the head off a bat and pouring the powder down it's throat? #battingit 🦇

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Ana Isabel Mejia Andrade

Staff Associate at Nonprofit organization. Side hustle: Jr. Data Analyst | Content Curator | Content Creator | Content Strategist

3w

🤣🤟

Julie Clark Robinson

Insight-Driven Creative Copywriter/Brand or Agency; Freelance or Staff. Message me for portfolio link!

3w

With a name like Liquid Death, it was a must. Why name a product so provocatively if you're not going to live up to it in tone?

Kimberly Hulsey

Creative Problem Solver, Educator, Wine Enthusiast, Territory Manager at Formica® Surfaces & FENIX® Innovative Materials

3w

I have to give mad props to Liquid Death for disrupting the beverage industry - I absolutely love this brand and their innovative approach to advertising!

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