Aaron Hand’s Post

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Editor-in-Chief, ProFood World at PMMI Media Group

What might you expect next from the #foodandbeverage industry for your four-legged friends? Find out what #trend expert Daniel Levine has to say about using human #food as your guide. Read the report from his #keynote at the #PetfoodForum this week in Kansas City.

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Want to understand what's coming down the pike in #petfood? For many of those #trends, look no further than the latest in human #food, says Daniel Levine, director of the Avant-Guide Institute, especially as we increasingly want for our #pets what we want for ourselves. In a #keynote at the #PetfoodForum this week, he detailed his expectations in #foodandbeverage #functionality, transparency (especially with regards to #sustainability), humanification, #convenience, and #technology. Read more from Editor-in-Chief Aaron Hand, who's in Kansas City this week to report.

Snacking, Functional Foods, Sustainability, Convenience—All Moving to the Pet Food Aisle

Snacking, Functional Foods, Sustainability, Convenience—All Moving to the Pet Food Aisle

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