AF Blakemore & Son Ltd’s Post

Do you know Most Companies underestimate the potential of a non-targeted audience? Marketing to a non-potential audience can waste your time ⏳ Competing in the existing market is like fighting to split up the existing pie But how about grabbing a whole bunch of new customers? Target the non-audience 🎯 85% of US adults play Casino. So there’s a 15% potential nonplayers. Generally, women above 40 are not targeted. What if you could turn them into your customers? 🤝 It’s easy to discover them but turning them into customers is challenging. Find why they haven’t considered your industry as an option. Create interest, design and market your product accordingly. Then you have a huge market ground solely for you. It’s not impossible - Athletic Brewing Company did it. Check on the case study - https://lnkd.in/gbTQ7ZmB #potentialmarket #targetaudience #business #profit #sale #casestudy #athletic #NAbeer

And now, part 2 of O'Flynns Gourmet Sausages take on Hot Ones (Cork Style) just dropped. Check it out below. We only use real ingredients in our hot sauces ands that's key to delivering flavour. No.55 may have 30% California Reapers, but a lot of the feedback has been on the delivery of flavour through these real ingredients. While devouring food with any BRAZEN Hot Sauce you should know that.... We don't: - Add any preservatives - Add any thickeners - Add any flavours - Use store bought juices - Water down We do: - Use only real ingredients - Juice the fruit in house BE BRAZEN https://lnkd.in/eKEj3Je7

Marketing.   It can seem a bit bewildering, can’t it? There are no end of possibilities when it comes to promoting your products. So how do you choose?   ⁉️Which will work best? Which give you the greatest exposure? Which result in the most sales? What can you afford right now?    📣 Yes, there’s a lot of different avenues for getting your message out there.   📈 You have to decide as a small business – do you want to be able to directly measure the results of your marketing efforts or are you happy to just get ‘exposure’ from lots of different ‘free’ methods and see if there is any general uplift in sales?   🤔 And what is your message? Buy my wine? Join my wine club? How enticing is it? How could you improve it?   What’s in it for them? Why should they? Why would they?   😱 But there’s no need to pull your hair out.   🎯 My Wine Club Builder programme helps narrow down the endless possibilities by identifying and targeting a very specific audience, so we know exactly who we’re talking to, what they want, where they are, and can gauge how much they’ll be willing to pay for your product.   💰That way you get far greater results for your marketing spend.   🖥️ Want to know more? Join me for my “5 Reasons Wine Clubs Fail (and how we’re going to avoid that) Masterclass.   📆 It’s happening this Tuesday coming (20th February 2024) at 10am GMT and I would love you to join live. I’ll be taking questions at the end, so make sure you take lots of notes! 🔗 REGISTER FOR FREE HERE - https://lnkd.in/e4ZXYh4h #winebusiness #winemarketing #winesales #wineretail #wineclub #plumptonwine #winegb #englishwine #welshwine

The gift that keeps on giving! 🎁 Thanks to Ad Age & Erika Wheless for naming the Jack in the Box's Snoop Munchie Meal a Top 5 Food & Bev Campaign of 2023 🥳 Check out the full list on Ad Age: #foodie #disruption #advertising #creativity #partnership #foodandbeverage 

Why do actors like George Clooney and Dwayne "The Rock" Johnson have their own tequilas? Perhaps they love a brand and want to help it get to the next level. Or they respect the producer and believe in their story. Or maybe they just want something tasty to share with their friends at parties. Whatever their motivation, it's currently en vogue for celebrities to endorse or invest in beverage brands. And why not? Just add a little star power, share with followers and BAM! they're sold for a cool Billion to a publicly-traded drinks giant. But what if you're not [yet] lucky enough to have Matthew McConaughey and his wife Camila riding into the sunset without clothing in an ad for your brand? Or Ryan Reynolds promoting your liquid in one of his famously funny satires of modern drinking culture? How can you compete? Here's a hint: starting thinking like an A-Lister! We look at 20 celebrity-craft beverage pairings to identify promotional tactics of the rich and famous, including: -Designing a content strategy -Planning highly-visible sampling events -Negotiating product placements -Engaging your social channels -Managing public relations and community give-back Building awareness and sales for your craft beer business doesn't require celebrity endorsement or paid influencer socials. Our goal is for brewery owners and managers to get the marketing fundamentals right, then steal the red-carpet tactics to propel your brand forward. Presentation attendees have access to "The Red-Carpet Effect" Guide, with techniques to keep fans engaged and proven tools to fuel excitement around your unique story.' We started Market Your Craft to help small-to-mid-sized producers quickly adapt to the changing Marketing landscape with storytelling. Because we believe every craft brand has an exciting story to share. Led by Scott Kolbe, we're a team of dreamers and doers, passionate about all things beverage with the creds to match. We've created a series of Workshops and Guides to help define your brand story and inform your Marketing efforts. To learn more or to schedule a session with one of our storytelling experts, visit marketyourcraft.com. Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference. Join us in-person for CBP Connects in 2024 Half workshop, half networking Portland, ME | June 10-12, 2024 Learn more at www.CBPConnects.com

Who celebrated International Beer Day yesterday?! 🍻 As we sip on some cold ones, we've prepared a brew-tastic list of campaigns, because when everything ale-se fails, we'll always have beers. 😎 Read more in our blog: https://bit.ly/3KsLcag #OWDigital #DigitalMarketing #InternationalBeerDay #Campaigns

Do you know the history of Best of BevFluence®? It was a tongue-in-cheek competition we launched in late 2020 to see how the world of beverages would change with COVID-19. We had so much fun that we were told, "hey, you should make this a real competition." So we did! We built a platform, got a team of the best minds in the beverage industry, and tested our platform for months. And now, we're excited to reiterate Best of BevFluence® is back for 2023! This year, we're even bigger and better than before. We have more categories, more judges, and more creators. All of this translates for you to bigger and better results. Here are just a few of the reasons why you should enter the Best of BevFluence®: Get your product in front of a panel of industry experts. Gain exposure to a large audience of beverage enthusiasts. Build relationships with other beverage brands and influencers Get your products in our Bartender Lab The Best of BevFluence® is the perfect opportunity to launch your brand, grow your business, and make a name for yourself in the beverage industry. So what are you waiting for? Enter today! Register using the link below. Early Bird pricing ends September 30th Sincerely, Justin https://lnkd.in/gy2emdwX

Sure! Below is a sample Burger Social Media Flyer that you can use to promote your burger restaurant on social media platforms --- Feel free to customize the flyer with your restaurant's name, address, social media handles, event details, and any special offers or promotions you'd like to include. Let me know if you need further assistance! #SocialMediaFlyer #SocialMediapost #hafsaakter #flyerdesign #SocialMediadesign #SocialMediapostdesign