🎨 Culture-First: Creating Briefs that Connect 🎨 In today’s rapidly evolving consumer landscape, leveraging cultural insights is essential for impactful creative campaigns. Join us for a session that delves into the art of developing creative briefs that truly resonate with diverse audiences. 📅 Date: July 24 🕒 Time: 1:30 pm ET Hear from industry leaders Alexandra Kennedy (EVP of Commercial Strategy, My Code), Victoria Jordan (GM of Creative and Branded Content, My Code), and Marla Kaplowitz (CEO 4A's – Moderator) as they share their expertise in cultural marketing and creative strategy. This is a must-attend for marketers, creatives and strategists. Register now and elevate your campaigns through a culture-first approach! 🔗 https://bit.ly/3WceVdQ #Marketing #CreativeStrategy #CulturalMarketing #CreativeBriefs #Diversity
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Ipsos partners with TikTok to uncover insights about the value of creative in today’s marketing landscape in the new paper, “Return on Creative: How Compelling Creative Drives Business Results” offering brands strategies for crafting content that truly resonates by demonstrating empathy, variety, and impact. Download now to dive into the strategies. https://lnkd.in/gfWPjjWN #ReturnOnCreative #Empathy #CreativeEffectiveness
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What do we expect from #comms in 2024? 👊Brands will double down on value propositions 🚀 Agility will be key as marketers 'do more with less' 📣 Growing consumer trust in brands will translate into bolder, multi-channel content strategies 💡 Comms and domain experts will need to work harder on the "So What?" factor Read more about our #FourFor2024 on the blog: https://lnkd.in/e6KCfubq
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💡Tip Tuesday! 💡 What am I doing today? Writing a tone of voice document for one of our lovely clients! And I LOVE it! Tone of voice is one of my favourite things to work on. Bringing one voice to a brand, which can be adapted for different audience personas, makes a huge and powerful difference to communications. #toneofvoice #branding #marketing #communications #brandingagency
❗️Don't use that tone with me️❗️ Jo Berthelot, our copywriter, explains why it's so important for brands to get their tone of voice right (accounts for 40% of communication 😱) and how you can use this to connect with your audience. Let us know which brands you think have nailed their Tone of Voice 👇🏼 Also, download our Ultimate Brand Guide to position your brand for success, crafted by experts at our branding agency → https://bit.ly/3yQIJnc #BrandingAgency #ToneofVoice #Marketing #Brand
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Black belt in crafting compelling brand stories, distinct communications and effective marketing strategies.
The era of precision is here with attention metrics taking the spotlight. Why the excitement? 📈 Quality Signals over Quantity ⌛ Understanding Engagement Duration 🎨 Crafting Compelling Content 🔍 Insights for Continuous Improvement 💰 Efficient Resource Allocation 🔄 Agility in Adapting to Trends 💡 Competitive Advantage More on why advertisers are excited about attention metrics: https://lnkd.in/gtvkYfJK #AttentionMetrics #MarketingInnovation #DigitalMarketingRevolution
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The era of precision is here with attention metrics taking the spotlight. Why the excitement? 📈 Quality Signals over Quantity ⌛ Understanding Engagement Duration 🎨 Crafting Compelling Content 🔍 Insights for Continuous Improvement 💰 Efficient Resource Allocation 🔄 Agility in Adapting to Trends 💡 Competitive Advantage More on why advertisers are excited about attention metrics: https://lnkd.in/dmxmcAHc #AttentionMetrics #MarketingInnovation #DigitalMarketingRevolution
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💡Is your brand relevant? Jo Berthelot, our copywriter, explains why continuously adapting your brand is essential to staying relevant to your audience. Nothing is slowing down, so maintaining a flexible brand is crucial for staying aligned with audience needs and expectations. The only constant is change, so embrace it 🎯 #BrandingAgency #Marketing #Branding #BrandStrategy #TipTuesday
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Founder & CEO @ Cosmo | 10+ years of Building & Scaling Brands | $100M plus in Client Revenue | I Solve Business Challenges with Tailored Digital Solutions
Reevaluation: Is your content strategy stuck in the past? The digital world advances at breakneck speed, and content strategies that may have been successful five years ago could be obsolete now. This constant evolution demands an ongoing reevaluation of tactics. Here are a few points to consider: 1. Is your content voice evolving with your brand? 2. Are you focusing enough on storytelling? 3. How are you ensuring consumer engagement? It's time to refocus and realign our strategies with the ever-changing digital landscape to remain competitive. Plan for the future, but live in the present, because that's where your audience is. #ContentStrategy #DigitalMarketing #Evolve
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And we’re off! 🚀 Over the past three months, we’ve delivered over 44 million impressions across our clients’ channels. Want to know how we did it? Platform-specific content, valuable CX engagements, and client collaboration all contributed to one very impactful first quarter!! Looking to grow your brand on social this year? Send us a DM to learn more! #smartysocialmedia #socialmediamarketing #socialmediagrowth #socialmediatips
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"Unleash the power of digital waves! 🚀 In the vast ocean of online opportunities, set sail with a strong brand anchor. 🌐 Craft compelling content that acts as your magnetic north, drawing customers in. 📝 Embrace the art of storytelling; make your brand a narrative that captivates. 📚 Ride the currents of social media, and watch your influence swell. 🌊 Remember, consistency is the wind in your sails. ⛵️ Navigate the e-commerce waters with creativity and strategy, and success will be your destination. 🎯 #DigitalVoyage #EcommerceExcellence" 📞 [01123424842] 🌐 [https://shgroup-eg.com]
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You've got goals and we get it. You want your brand to shine, to stand out, to be the talk of the town. But sometimes, it's like there's a giant wall between you and your audience. At Brian Baccus Brands, we’ve mastered the craft of building bridges with content that not only looks great but feels like a warm handshake. Boom – your audience is hooked, but what's next? Now, let's not gloss over the elephant in the room. Crafting the perfect content can be tricky. You need to be original, but authentic; polished, yet relatable. That's where we slide in with our playbook of strategies, designed to turn those content woes into wows. Ready to break through those barriers to brilliant content? Reach out to us. Slide into our DMs or hit up brianbaccus.com/demo to book a demo. Let's make some magic together! 🚀 #ContentCreation #BrandEngagement #SocialMediaStrategy #bbbrands #brianbaccusbrands
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