🍻 Athletic Brewing Takes the Lead in Non-Alcoholic Beer Market 🍻 Athletic Brewing Co. has dethroned beverage giants Budweiser and Heineken to become the top-selling non-alcoholic (NA) beer brand! 🏆 😎 Unlike competitors who dabble in NA options, Athletic solely produces non-alcoholic beers, giving them a significant head start in the market. 😎 Athletic prioritizes high-quality brewing and strategic distribution, building a loyal customer base and securing key retail partnerships. 😎 The brand is launching its biggest marketing campaign yet for the crucial summer selling season. What do you think of Athletic Brewing's strategy? Can they maintain their lead in the growing NA beer market? https://lnkd.in/ezfUUJ5F #AthleticBrewing #VideoMarketing #16x9VideoContentAgency #SummerAds
16X9 VIDEO CONTENT AGENCY’s Post
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Convenience stores are best positioned to satisfy consumers’ demand for what they want, when they want it—or for something they didn’t know they wanted—especially when it comes to salty snacks. According to the recently released NACS State of the Industry Report® of 2022 Data, salty snacks was the only category that had unit increases among the top six in-store merchandise categories. In 2022, salty snacks accounted for 4.57% of inside sales, up 0.42 points from 2021, and was the sixth largest sales contributor and fifth largest margin contributor inside the store, with a gross margin contribution of 5.18%. See why your customers rely on convenience stores for their favorite salty snacks in the September issue of NACS Magazine: https://lnkd.in/e2sr44QS Chrissy Blasinsky | Ben Nussbaum | Jeff Lenard | Nancy Pappas | Batya Levy | Leah Ash | Lisa King | Logan Dion | Jayme Gough, PMP | Leroy Kelsey
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A SIP DOWN MEMORY LANE! SZZL A 120Z TIME MACHINE We need a simple option that tastes like the good ole’ days. SZZL is a 12 oz. time machine that transports you with just one sip. We capture the essence of your favorite classic beverages, with just 6g of sugar per can, real ingredients, and no alternative sweeteners. The result is a unique hybrid between soda and seltzer that is refreshingly simple. Just a simple drink bringing back simple times. FAMILIAR FLAVORS MADE BETTER! CONTACT CASCADIA MANAGING BRANDS FOR MORE INFORMATION AND SAMPLES! #grocery #groceryretail #groceryshopping #groceryindustry #distributors #distributorswanted #distributor #distributors #soda #lowsugar #seltzer #sparkling #sparklingbeverage #sparklingbeverages #wegmans #bigy #topsmarket #walmart #amazon #target #cvs #riteaid #marketbasket #new #newbeverage #newbeverages #vending #ahold #hannaford #shaws
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Experiential Activations, Creative and Production Innovation - Executing Award-Winning Events and Engagement
Pizzerias in our network are especially busy when National Pizza Day and Super Bowl Sunday fall on the same weekend! But, it's no secret that pizza is a constant favorite among food orders, and we have just the solution for brands to reach into homes. Ask us about our branded pizza boxes for pick up and delivery orders! #nationalpizzaday #pizza #superbowl #delivery #branding #advertising #marketing
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Running promotions on National Cheeseburger Day (9/18/2023) increased foot traffic by an average of 17% (compared to the previous four Mondays). Get more QSR insights that help you drive traffic when it matters most: https://bit.ly/3Q2FPke #Realworldbehavior #Realbusinessresults
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Alright, #coffeeroasters. It's time for another "Would You Rather...?" So, would you rather: 💻 Sell your coffee products exclusively online or 🛒 Only sell coffee at grocery and retail stores What's your answer? #JustForFun #ThisorThat #CoffeeDebate
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Experienced Accounting & Digital Marketing Professional focused on networking & growing businesses.
Well, looks like lunch is covered today. What's your favorite type of pizza? #PizzaLovers #CheesyGoodness #branding #smallbusinessmarketing #companylunch #whatsforlunch #brandyourbusiness #wraps #vehiclegraphics #brandingthatsticks #customapparel #promotionalproducts
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Five key points to remember about the November 17, 2023, rollout of the new REESE'S Caramel Big Cup into the U.S. Convenience Store Channel (C-Store): 1. Candy is highly impulsive and highly profitable with a short purchase cycle. 2. Candy has a high average Gross Margin of 49%, greater then packaged beverages, salty snacks, tobacco products and beer. 3. Candy, Mint, Gum (CMG) have a household penetration (HHPEN) of 98.4%. 4. 64% of confection purchases come from the Primary Aisle, 36% from a Secondary Location. 5. The REESE'S brand has an Everyday Immediate Consumption (IC) of 67% - 72%. #Reeses #ImmediateConsumption #IC #CMG #CStores #ConvenienceStore #HHPEN #HouseholdPenetration #CandyGrossMargin #ReesesBrand #Confections
The new REESE'S Caramel Big Cup will be available at convenience stores nationwide starting Friday, November 17, 2023. As shown below, REESE'S Caramel Big Cups will be available in both Standard and King Size Packages. #Reeses #ReesesCaramel #ReesesBigCup #CaramelBigCup #CStore #ConvenienceStores
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Founder l Growth Accelerator l Brand Builder l Consumer Advocate l Connector, Advisor & Mentor
"Why are brands still under-investing in long-term marketing?" — Kantar's J. Walker Smith STILL. It's an ageless question posed by Smith in a LI post a few days ago. Responses fingered the usual suspect: short-termism — ultimately, driven by systems that focus on meeting investors' quarterly expectations. That's why it takes vision and courage to invest in brand-building — to buck the system. Hats off to all of the brand equity builders at Constellation Brands for showing the foresight and fortitude to choose the path of sustainable growth and profitability. #changeagents #brandequity #brandstrategy #consumerfocus
"Modelo has put time and effort into building a core consumer base, loyal to its product” To say Modelo became America’s #1 selling beer just because of a competitor’s misfortune does a serious disservice to all the people who worked on realizing the brand’s potential for growth. For us, that work began way back in June of 2011 — when Heide Tierney, MMR of Crown Imports, (now Constellation Brands), asked Roundpeg to identify opportunities to position Modelo for accelerated growth — crossing over from the Hispanic market to mainstream U.S. consumers. Cheers to Modelo — a rare, authentically successful brand that prevailed by playing the long game. And to everyone who contributed along the way — we see you! #growthstrategy #consumermindset #brandstrategy #modelo
Modelo dethroned Bud Light in America — here’s what the numbers say
marketingdive.com
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$10 for a cup of coffee on your way to work? $30 for a pizza during the big game? Between this proposed surge pricing and the increase in tipping culture, the value proposition for consumers is reaching an inflection point. That's why it's more important than ever to build a brand that creates an emotional attachment to your product or service. It will no longer be enough to just sell hamburgers. You better have a compelling reason for why someone picks you versus the other guy around the corner. Especially when you stop competing on price. https://lnkd.in/grj2j-dr
Wendy’s planning Uber-style ‘surge pricing’ where burger prices fluctuate based on demand
nypost.com
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🍹 In preparation for our get together with Chicago sellers, marketers and GTM teams in two weeks, the entire TigerEye Spirits Lab has been ahrd at work narrowing in on just the right signature cocktail. Research indicates that there are quite a few Tiger-themed cocktails to consider — Tiger's Blood, Tiger's Eye, Easy Tiger, Tiger Balm to name just a few. If you want to find out where we land, you'll have to join us in person, but if you have opinions we want to hear them. Share your favorites in the comments below. And if you're in the area and would like to join, check out our events page to RSVP! #sales #cocktailhour #cocktails #chicago
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