Sales: Business to Consumer Online Sales
With Jeff Bloomfield
Liked by 950 users
Duration: 1h 21m
Skill level: Beginner + Intermediate
Released: 11/14/2017
Course details
In the online business to consumer (B2C) business model, companies sell their products and services directly to their customers on the internet. In a landscape where consumers increasingly prefer the simplicity of online purchasing, many companies are evolving to sell directly to customers online. In this course, learn about the opportunities and challenges of B2C, and how you can effectively adopt this business model in your own organization. Jeff Bloomfield explains how to target your real customers using detailed buyer personas, as well as how to create high-quality website content. He also dives into social media marketing and pay-per-click (PPC) campaigns, along with other tools to help you find your customers and make it easier for them to find you.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Meet the instructor
Learner reviews
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Usman Abdullahi
Usman Abdullahi
Analytical Chemist || Researcher || Content Writer || Blogger || Public Affairs Analyst || Digital Marketing Strategist.
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patricia taylor
patricia taylor
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Faheem Javed
Faheem Javed
Cluster Sales Manager in McGraw Hill Education-Test Prep (West Bengal and Orrisha)
Contents
What’s included
- Learn on the go Access on tablet and phone