From the course: Digital Marketing Trends

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AI news and breakthroughs, March 2024

AI news and breakthroughs, March 2024

From the course: Digital Marketing Trends

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AI news and breakthroughs, March 2024

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- [Narrator] A sale on chatbots, AI on the go, and a fast food robot, it's time for "AI in Marketing Products and News," a roundup of recent changes and what they could mean for your brand. Bots here, get your chatty bots here! Okay, so we won't be hearing that pitch at sporting events anytime soon, but you will be able to catch the custom chatbot frenzy in OpenAI's GPT Store. The store is really a marketplace where GPT builders who developed and trained bots to perform specific tasks can offer them to customers. And this could provide an opportunity for you to develop a custom AI assistant for your brand, but can you balance the line between being a hyper sales rep and a helpful friend, and how will you protect your customer's data and privacy? My GPT doesn't have the answer to that yet, but maybe Microsoft Copilot will. You see, they recently launched Copilot as a standalone app on Android and iOS devices, including…

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