VP, Digital Product

Leading educational publisher is seeking a VP, Digital Product to direct its digital product development and go-to-market strategies. This VP will bring a blend of strategic, creative, analytical, and leadership skills with a deep knowledge of the PreK-8 education/ed-tech industry.

Primary Responsibilities:

• Create digital products and features from initial concept through launch. Create strategy awareness and move towards utilizing methodologies such as user-centered design and/or continuous delivery methodologies to enhance products and user experience.
• Build and scale a portfolio of products that serve the needs of students, teachers and educators, and consumers.
• Lead the digitization of current solutions, working closely with internal and external stakeholders and team members.
• Bring and gain knowledge of effective platforms to the development process. Apply product development and management experience with web-based platforms, products, apps, or services to apply industry best practices.
• Author UX product requirements, use cases, and user stories and translate technical information into clear requirements and processes to ensure successful build and rollout of new or enhanced features that improve products.
• Lead cross-departmental media development and products such as videos and podcasts to support educators and drive business development and brand awareness.
• Establish user feedback loops to evaluate and consolidate feature requests.
• Identify new digital revenue streams and support market opportunities.
• Build a team that grows with the company’s digital strategy.
• Oversee all digital product prioritization, launches, and go-to-market plans (product, sales, marketing, and customer service).
• Collaborate with others to form strategic third-party partnerships that support the company’s overall development, infrastructure, and implementation strategies.

Qualifications:

Candidates MUST have the following experience/qualifications:

• 8+ years of digital experience leading web/mobile/applications specifically in the PreK-8 education industry.
• Extensive knowledge of digital products.
• Bachelor’s degree.
• Creative strategy and problem-solving abilities.
• Ability to analyze data.
• High energy level and a passion for creating new digital products for educators, students, and consumers.
• Proven ability to build, cultivate, and motivate highly creative teams.
• Technical savvy with ability to translate to senior management.
• Deep knowledge of interactive disciplines and technologies.
• Classroom teaching experience is a plus.