Vice President of Sales

Job Description

JOB SUMMARY:

The Vice President of Sales is a strategic leader responsible for driving revenue growth through the development and execution of effective sales strategies in the Food industry. This executive will lead and inspire three distinct, high-performing sales departments, build and nurture client relationships, and contribute to the overall success of Joy Baking Group.

RESPONSIBILITIES:

• Develop and execute a comprehensive sales strategy in alignment with Joy Baking Group’s goals and objectives
• Provide visionary leadership to Retail, Industrial, and Food Service all sales teams by setting clear objectives and expectations
• Collaborate with executive leadership to establish annual sales targets, budgets, and forecast
• Conduct market analysis and stay informed about industry trends to identify new opportunities and potential threats
• Recruit, train, and mentor high-performing sales personnel, ensuring they have the tools and resources needed for success
• Foster a culture of collaboration, accountability, and continuous improvement within the sales organization
• Cultivate and maintain strong relationships with key clients, understanding their needs and ensuring satisfaction
• Work closely with the sales department heads to strategize and execute retention and expansion initiatives
• Continuously evaluate and enhance the sales process to improve efficiency and effectiveness
• Implement and leverage sales technologies and tools to streamline workflows and enhance productivity
• Lead the teams in achieving and surpassing revenue targets, exploring and securing new business opportunities
• Collaborate with internal departments to ensure a cohesive and integrated approach to business growth
• Provide feedback and insights from the sales team to contribute to product and service development
• Develop and deliver regular reports on sales performance, including key metrics and analysis
• Use data-driven insights to make informed decisions and adjustment to all sales strategies
  
  

ESSENTIAL FUNCTIONS:

• Must have strong leadership abilities with a focus on coaching and developing successful sales teams and/or departments
• Must have experience in building and leading high-performing teams and/or departments
• Must have strong organizational skills and ability to analyze / interpret technical information, mathematical concepts, and form conclusions
• Must have deep understanding of the food industry, market trends, and competitive landscape
• Must understand pricing and promotional strategies for Retail, Food Industrial, and Food Service Sales
• Ability to adapt to changing market conditions and business priorities
• Must be able to travel frequently
  
  

QUALIFICATIONS:

• Bachelor’s degree in business, marketing, or a related field – MBA a plus
• 10+ years of progressive experience in sales leadership roles in the food industry, with a track record of achieving and exceeding sales targets
• Must have excelled Computer skills including proficiency in MS office
• Marketing experience is a plus
  
  

Company Description

We are an independent, 100% employee-owned business practicing the art of cone baking since 1918. Starting as a family business, we built an organization we remain proud to be a part of over 100 years later. With that many years under our belt, we know how to make the best cones on the market. Our product quality, paired with our exceptional customer service, has helped us become the largest ice cream cone producer in the United States.

We are an independent, 100% employee-owned business practicing the art of cone baking since 1918. Starting as a family business, we built an organization we remain proud to be a part of over 100 years later. With that many years under our belt, we know how to make the best cones on the market. Our product quality, paired with our exceptional customer service, has helped us become the largest ice cream cone producer in the United States.