Social Media Manager is responsible for creating and developing original content specific to Marlins Baseball business operation and other Marlins brand engagement priorities for social and other digital platforms. Will create new franchises, series and one-off concepts; developing show pitch decks to present to Marlins leadership, overseeing the pilot phase of new ideas, and creating a go-forward production plan and launch strategy for all new original content projects. Social Media Manager will also provide oversight on the alignment and continuity of content on all social and digital platforms.
Essential Functions
Collaborate with the Social Media team and its content agenda and other organic activity
Facilitate the creative direction of engagement content for Marlins and Marlins Baseball brands, including entertainment content for both shorter form and longer form digital mediums
Develop plans for and organize engagement content pre-production, including project purpose, budgets, timelines, and creator resources as well as storyboards, shoot locations and featured participants as required
Consult on concepts and the digital production of brand and show content for Marlins and loanDepot park
Consult with Partnership team on digital content concepts for brand partner entitlement and integration
Work with Marketing director to align social media activity with Marlins Promotional Calendar.
Qualifications
Qualifications & Requirements:
Proficiency in social media strategy, as well an ability to produce timely and engaging content around live events and other notable content opportunities
Experience in line producing both live and taped shows
Ability to oversee and manage scripts, live tapings, and postproduction
Experience editing with applications such as Avid, Final Cut or Adobe Suite (Premiere, After Effects and Photoshop)
Skill in the use of social media platforms, popular listening tools, and industry-standard publishing tools
Familiarity with media planning preferred
Experience with digital advertising is a plus
Collaborative team player able to work with a variety of departments and different personalities
Strong organizational, time-management, verbal and written communication and problem-solving skills
Ability to present ideas clearly and concisely in-person and through planning documents
Ability to function in a fast-paced environment, handle multiple projects simultaneously, and adhere to deadlines
Coachable and possesses a positive attitude; able to handle creative direction/feedback
Ability to maintain a flexible work schedule (holidays, weekends, evenings)
Highly self-motivated
Suggested Education & Experience Guidelines
Bachelor’s Degree in Marketing, PR, Communications or related field of study
A minimum of 5 years professional work experience in digital production, content development, live TV or related fields
Proficient computer skills including Microsoft Office
Bilingual (English/Spanish) preferred
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Spectator Sports
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