Social Media Coordinator

JONESWORKS, strategy-driven communications, marketing, and management agency, is seeking a driven, creative, and highly organized Social Media Coordinator, in our New York office.

The Social Media Coordinator will be responsible for the development and execution of social media strategies and end-to-end content development with a focus on Instagram and TikTok. The ideal candidate will have a deep understanding of social trends, sports, and a proven track record of driving organic engagement and growth. Must have experience using Adobe Creative Suite.

Social Media Coordinator Responsibilities:

• Prioritize and manage multiple creative projects at a time
• Take ownership of daily community management across platforms for multiple clients within the talent sector
• Craft engaging and compelling captions tailored to each social media platform and audience demographic, ensuring alignment with brand voice, tone, and messaging strategies
• Maintain content calendars to ensure consistent and timely posting, incorporating relevant themes, marketing objectives, social media objectives, holidays, and events
• Create content and develop illustrations, graphics, and designs for social media platforms
• Ensure all social media channels are always relevant and engaging while developing the identity and tone of voice for our clients
• Manage and maintain JONESWORKS social media profiles and presence, including but not limited to Facebook, X, Instagram, LinkedIn, YouTube, and TikTok
• Stay informed about industry best practices, emerging trends, and platform updates to drive innovation and maintain a competitive edge
• Proactively identify and address any challenges or obstacles that may impact the achievement of KPIs, working collaboratively with the team to implement solutions and optimize strategy.
• Demonstrate the effectiveness of the social media strategy through clear and concise reporting, highlighting successes, areas for improvement, and opportunities for growth
• Maintain sound judgment and discretion when handling sensitive and confidential information

Social Media Coordinator Requirements:

• Bachelor's degree in marketing, communications, or a related field
• 1-2 years of experience in social media, preferably in a fast-paced and dynamic environment, working with both brands as well as talent
• Superior communication, both written and verbal
• Photo and video editing skills
• Proactive, detail-oriented, and extremely organized
• Adherent to deadlines and follow-through
• General understanding of social media metrics and how to report back on them in a meaningful and insightful way
• Background in Adobe Creative Suite
• Ability to adapt to changing priorities and work in a fast-paced environment

Benefits

• JONESWORKS offers medical, dental, vision and 401(K), unlimited Paid Time Off, Summer Fridays, Extended PTO for December/January holiday, bonus incentives and other perks!
• Salary: $40-50K

***We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.***