Social Media Assistant

Social Media Assistant Role Overview:

As a Social Media Assistant, you'll play a pivotal role in enhancing our organization's online presence and engagement. Your responsibilities will encompass a mix of creative content creation, strategic planning, and administrative support. Collaborating closely with the founder, you'll ensure that our brand's messaging aligns with our goals and resonates with our target audience across various platforms.

Social Media Responsibilities:

• Content Crafting and Scheduling: Develop compelling and relevant content tailored to each platform, incorporating multimedia elements to maximize engagement. You'll manage a content calendar, strategically scheduling posts to maintain a consistent online presence.
• Community Engagement: Monitor social media channels, actively engaging with our audience by responding to comments, messages, and mentions. Your interactions will foster positive relationships and address inquiries promptly.
• Analytics and Insights: Utilize social media analytics to track key metrics, generating insightful reports that inform content strategies. By analyzing data, you'll continually refine our approach to improve performance.
• Visual Updates for Social Media Proposals: Create and update visuals for social media proposals, ensuring that presentations are visually appealing and effectively communicate our ideas. Proficiency in PowerPoint (PPTX) is essential for creating efficient and engaging presentations.
• Publishing and Posting: Manage the publishing and posting of content across various social media platforms, ensuring timely and accurate delivery of our social media calendar.

Assistant Duties:

• Calendar Management: Efficiently manage the social media manager's calendar, scheduling meetings and appointments related to social media initiatives.
• Email Coordination: Assist in managing and responding to email correspondence related to social media collaborations and inquiries.
• Data Organization: Maintain well-organized records of social media metrics, reports, and relevant data to facilitate informed decision-making.
• Research Support: Conduct research to gather valuable insights for content creation, trend analysis, and competitor benchmarking.
• Administrative Support: Tackle administrative tasks like tracking expenses, processing invoices, and maintaining essential records.
• Communication Facilitation: Serve as a liaison for communications between the social media team and internal or external stakeholders, ensuring smooth information flow.
• Travel Arrangements: If needed, assist in coordinating travel arrangements for events, conferences, or meetings related to our social media activities.

Qualifications:

• Proficiency in PowerPoint (PPTX) for creating and updating engaging presentations.
• Experience in publishing and posting content across various social media platforms.
• Strong interest in fashion, social media, and emerging digital trends.
• Proficiency in video editing software and experience with creating engaging IG/TikTok content.
• Excellent written communication skills with the ability to craft compelling captions and messages.
• Familiarity with social media analytics and reporting is a plus.
• Highly organized and able to manage multiple tasks in a fast-paced environment.
• Strong attention to detail and a creative mindset.