U.S. Travel Association

Senior Vice President, Strategic Communications

U.S. Travel Association Washington, DC
U.S. Travel Association

Senior Vice President, Strategic Communications

U.S. Travel Association Washington, DC
3 months ago 178 applicants

See who U.S. Travel Association has hired for this role

Senior Vice President, Strategic Communications

This position is responsible for devising communications strategies that advance the travel industry’s agenda, leveraging tactics like media relations, thought leadership and tools such as research, events and coalition building. This person will lead all communications elements, including a staff of at least six and manage U.S. Travel’s communications function, including communications staff and agencies that support related functions.

Essential Duties And Responsibilities

  • Lead all aspects of U.S. Travel’s communications strategy.
  • Motivate, develop and manage strategic communications, media relations, executive and policy communications and digital media staff, including external consultants and agencies.
  • Align all aspects of association to ensure consistent public messaging.
  • Optimize research and policy teams to drive thought leadership and advance issue campaigns.
  • Wake up each day to advance the travel industry’s agenda by leveraging an array of communications techniques.
  • Develop and track department’s annual budget and expenses.

Attributes

  • Demonstrated experience is creating and advancing successful communications-intensive issue campaigns.
  • Success in marketing a product or concept.
  • Thorough understanding of the national and DC media landscape.
  • Solid understanding of federal policymaking and legislative process.
  • Ability to think strategically using data to develop innovative and boundary-pushing communications strategies.
  • Experience with application of message testing across multiple audiences.
  • Excellent written and oral communication skills and knowledge of AP Style Guide.
  • Strong collaborator with inclusive mindset.
  • Lead with confidence and inspires confidence among colleagues at all levels.

Qualifications

  • A bachelor’s degree is required.
  • Fifteen+ years’ work experience in the fields of communications and/or public relations is desired.
  • Seven + years’ work experience leading and managing a team leadership required.
  • Vast network of key media outlets, journalists, and industry influencers
  • Experience managing communications campaigns through various channels including print, broadcast, digital and social.

Supervisory Responsibility

  • Head of Media Relations, Director, Executive Communications, and Director, Strategic Communications

Other

  • Position based in Washington, DC. U.S. Travel staff work in the office Tuesdays, Wednesdays and Thursdays with the option to work remotely on Mondays and Fridays.
  • Other Duties: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
  • Salary Range: 300-320K
  • Benefits:
    • Comprehensive healthcare package with fertility coverage
    • Generous paid leave including family leave
    • Snacks, lunches, and many opportunities for social connections
    • Transportation and cell phone benefits
    • Robust wellness initiatives and Employee Assistance Plan (EAP)
    • Education and professional development assistance

  • Seniority level

    Executive

  • Employment type

    Full-time

  • Job function

    Marketing, Public Relations, and Writing/Editing

  • Industries

    Hospitality

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