Senior SEO Analyst

WHO WE ARE

Direct Agents is an independent, award-winning and future-focused performance marketing agency rooted in AI + Strategic Innovation

CLIENTS WE'VE WORKED WITH INCLUDE

Marvel, Belkin, Linksys, NBA, NYSE, Hubble, CW, Morgan Stanley, and more.

WHAT SETS US APART

With a track record of excellence and recognition, we are dedicated to fostering an environment where professionals can excel and evolve. Join our team of innovative thinkers and help shape the future of digital marketing.

Fast Tracked Professional Growth

• 25% growth this past year across the company
• 2x speed for individual learning and career development

Minority Owned and Certified

We are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We thrive on growth and diversity. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. We are also proud to be 62% Female, 42% of senior leadership.

WAYS YOU'LL MAKE AN IMPACT
As an SEO Analyst at Direct Agents, you will be a key driver in the success of our clients' search engine optimization strategies. Your analytical and innovative mindset, alongside your passion for continuous learning, will be key in contributing to our agency's ongoing success.

Key Responsibilities

• SEO Strategy Development and Execution |Assess and formulate effective SEO strategies for diverse mid to large sized clients, serving as the resident SEO expert for internal and external teams.Oversee a portfolio of SEO clients and serve as a dependablepoint of contact for assigned accounts.
• Technical SEO and Optimization |Conduct comprehensive SEO audits and facilitate successful migrations.Hands-on management of optimization projects to enhance clients' organic rankings through on-site and off-site strategies and recommendations.
• Content and On-Page Optimization |Collaborate on content creation and planning to improve website rankings.Perform on-page optimizations to enhance user experience and search visibility.
• Link Building and Off-Site Strategies |Develop and execute effective link-building initiatives to strengthen clients' online presence.Implement off-site optimization techniques to boost search rankings.
• Reporting and Analytics |Hold regular client status calls and generate comprehensive campaign reports.Analyze data using Google Analytics and ranking reports to measure the success of SEO strategies.
• Client Management and Expectation Setting |Ensure timely delivery of project milestones and exceed client expectations.Collaborate with sales to conduct audits and devise tailored strategies for potential clients, enhancing pitch materials and sales decks.
• Continuous Improvement and Development |Contribute to the evolution of processes, reports, knowledge base, and communication practices.Stay updated on the latest SEO platforms, tools, and industry trends.

• Team Collaboration and Leadership |As a Senior SEO Analyst, you will assist in the training, development, and management of future SEO team members. Participate in overall SEO strategy formulation and adaptation based on the latest search engine updates.

WHAT YOU'RE BRINGING

• 3+ years of experience in SEO with proven track record, preferably with an agency
• Bachelor’s or Master’s Degree preferably in Marketing, Advertising, Engineering, Finance, or Math
• Strong understanding of search engine algorithms and updates
• Strong Microsoft Excel skills
• Experience utilizing SEO tools, Google Analytics, Adwords, Search Console, BrightEdge, Moz, ScreamingFrog, SEMRush, etc.
• Strong written and verbal communication skills
• Excellent analytical & problem solving skills
• Exceptional attention to detail
• Ability to prioritize tasks, multitask and manage time efficiently
• Self-starter approach to work, with an eagerness to consistently meet and exceed objectives and take on more responsibility
• Good understanding of HTML, website design, and web analytics. CSS and Javascript a plus
• Ability to work in teams and/or individually to meet client goals
• Amazon Experience a plus
• Passion for the world of SEO!

PERKS & BENEFITS:

• A competitive salary of $70,000 - $85,000with reviews based on performance
  • Regular performance reviews occur at 1, 3, 6, 11 month marks during onboarding and biannually after that.
• Health, dental, vision, and mental health benefits including access to providers like:
  • One Medical, Talkspace, KindBody, and Health Advocate
• Paid Time Off, Birthdays, Volunteering Time
  • PTO ranges from 15 - 24 days/year with additional days allocated for sick time
• A newly built and sun drenched penthouse office with incredible views over Flatiron
  • Our ‘Acceleration Hub’ is our new NYC HQ located on 5th Ave in the heart of the Flatiron District
• Help getting here including access to commuter benefits and annual memberships to Citibike
• Complimentary assortment of healthy snacks and fresh fruits in office
• A new MacBook Pro laptop for ease of work in office or remotely
• Dog friendly office!
• An inspiring atmosphere with supportive colleagues and innovative projects
• Future career development opportunities with internal and external opportunities for professional growth and networking
• Epic regular team building and company parties
• An unwavering belief that we can build, create and grow together!

Our Award Winning People First Culture

• 5x Winner of Crain’s Best Places to Work (2018 - 2023)
• Most Dedicated to Employee Growth finalist in Digiday’s Work Life Awards

This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.

At Direct Agents, hybrid is about:

• Human connection and establishing strong working relationships
• Fostering a tailored approach for team members’ rapid growth
• Making space for camaraderie and just for fun moments
• Prioritizing mental health & overall wellness

COME AS YOU ARE

We think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn’t make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you’re smart and good at what you do, come as you are.

We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.