Restaurant Content Creator
Restaurant Content Creator
Spectrum Restaurant Management Group
Irvine, CA
See who Spectrum Restaurant Management Group has hired for this role
Job Title: Restaurant Content Creator
- Content Development: Create compelling and high-quality written, visual, and multimedia content for various digital channels, ensuring consistency with the restaurant’s brand identity and voice.
- Social Media Management: Develop and implement social media strategies to engage with the audience, increase followers, and drive traffic to the restaurant’s social media pages. This includes creating and scheduling posts, responding to comments and messages, and monitoring social media analytics.
- Photography and Videography: Capture appealing photographs and videos of the restaurant’s menu items, ambiance, events, and behind-the-scenes moments. Edit and enhance visual content to maintain a consistent aesthetic.
- Blog and Website Management: Generate engaging blog posts and articles about the restaurant, its culinary offerings, promotions, and industry-related topics. Optimize content for search engines and update the website regularly with fresh and relevant information.
- Collaborations and Partnerships: Identify and engage with influencers, bloggers, and local community members to collaborate on content creation, promotions, and events. Build and maintain strong relationships with external partners.
- Online Reputation Management: Monitor online reviews, comments, and mentions related to the restaurant. Respond promptly and professionally to feedback, both positive and negative, to maintain a positive brand image.
- Analytics and Reporting: Monitor key performance indicators (KPIs) and provide regular reports on the effectiveness of content marketing efforts. Use data insights to optimize content strategies and improve overall online presence.
- Proven experience as a content creator, preferably in the restaurant or food industry.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Proficiency in social media platforms, content management systems, and digital marketing tools.
- Strong photography and videography skills, with the ability to capture appealing visuals.
- Knowledge of SEO best practices and experience in optimizing content for search engines.
- Familiarity with analytics tools to track and measure content performance.
- Ability to multitask and work under tight deadlines in a fast-paced environment.
- Passion for food, culinary trends, and the restaurant industry.
- Creative mindset with the ability to think outside the box and develop innovative content ideas.
- Degree in marketing, communications, journalism, or a related field is preferred.
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Seniority level
Entry level -
Employment type
Full-time -
Job function
Marketing, Public Relations, and Writing/Editing -
Industries
Restaurants
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