Bright Path Care Services, LLC

Public Relations & Social Media Marketing Intern

No longer accepting applications

Job Description

Are you passionate about communications and social media? We're looking for a motivated Public Relations & Social Media Marketing Intern to join our team!

This internship offers a fantastic opportunity to gain experience in both PR and marketing. You'll collaborate with our team to develop and execute strategic campaigns that build our brand identity and connect with our target audience on our social media platforms. You will be responsible for gathering and analyzing key market information, as well as identifying areas of improvement to increase company revenue and brand.

Responsibilities:

Social Media Management:

  • Develop and implement engaging social media content calendars for various platforms (e.g., Facebook, Instagram, Twitter)
  • Create high-quality graphics, videos, and other visual content
  • Manage daily social media posts and interactions with followers
  • Analyze social media data and reporting to measure campaign success and identify areas for improvement
  • Stay up-to-date on the latest social media trends and best practices
  • Conduct market research to determine potential of products and services
  • Perform analysis of market strengths, weaknesses, opportunities and threats
  • Development and implement innovative marketing campaigns

Public Relations Support:

  • Assist with the development and execution of PR campaigns and strategies
  • Conduct research on industry trends, competitors, and media outlets
  • Monitor media coverage and compile media reports
  • Create and maintain media lists and contact databases
  • Assist in writing and editing press releases, media pitches, and other PR materials
  • Support in organizing and coordinating press events, conferences, and interviews (if applicable)

Qualifications:

  • Strong interest in social media marketing and public relations
  • Excellent written and verbal communication skills with a creative flair for social media content
  • Proficient in research and data analysis
  • Experience with social media management tools are a plus
  • Familiarity with basic graphic design principles
  • Attention to detail and strong organizational skills
  • Ability to work independently and as part of a team
  • Eagerness to learn and stay updated on industry trends
  • Previous experience in market research or other related fields
  • Strong analytical and critical thinking skills
  • Strong communication and presentation skills

If you're a creative and results-oriented individual with a passion for social media and PR, we want to hear from you!

Please submit your resume with links to any relevant social media profiles you manage.

This is an unpaid internship.

Company Description

Bright Path Care Services is a provider of support services for veterans, seniors and individuals with disabilities in Northern Virginia. Our company offers a comprehensive range of services, including companion and personal care, Community Living, Transitional Housing, Peer and Mentorship Support, Telecare and Remote Support, Supported Employment and Training Programs, Day program, and Non-Medical Emergency Transportation.

Bright Path Care Services is a provider of support services for veterans, seniors and individuals with disabilities in Northern Virginia. Our company offers a comprehensive range of services, including companion and personal care, Community Living, Transitional Housing, Peer and Mentorship Support, Telecare and Remote Support, Supported Employment and Training Programs, Day program, and Non-Medical Emergency Transportation.
  • Seniority level

    Internship
  • Employment type

    Internship
  • Job function

    Marketing, Public Relations, and Writing/Editing
  • Industries

    Individual and Family Services

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