A local Professional Services company is invested in building higher brand equity and looking for a marketing expert to assist them in attaining greater lead numbers. In this role, you will focus on the implementation of demand generation programs and will be responsible strategizing paid media campaigns to drive b2b customer acquisition.
Responsibilities
Strategy Development, Campaign Management,Performance Measurement and Optimization, and Process improvement.
Qualifications
7+ years of experience in Marketing (B2B preferred) with 4+ years experience and proficiency in launching and measuring digital campaigns across various platforms.
Experience leading digital marketing programs for professional services companies.
Expertise in demand generation marketing principles including prospecting, nurturing, , and cross-sell/up-sell motions.
First hand experience in digital marketing, SEM, email marketing, UX, and A/B Testing.
Strong Proficiency in Hubspot, Google Analytics
Proven track record of successful budget management and overseeing of advertising channels to meet target thresholds
Seniority level
Mid-Senior level
Employment type
Contract
Job function
Marketing
Industries
Design Services
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