Zest Dermatology is revolutionizing how we treat chronic dermatologic conditions through our tech-enabled, virtual dermatology practice. For those managing psoriasis and eczema, there’s a major hurdle beyond the medical symptoms: the often painful process of receiving care. We’re transforming how this works from the ground up, making care accessible, effective, and rewarding. And we’re in it for the long haul, building lasting relationships with our patients to support them in their journey today, tomorrow, and for years into the future.
Job Summary:
The Director of Marketing will lead the strategic planning and execution of marketing initiatives aimed at driving patient acquisition and engagement. This role requires a visionary, hungry leader who can partner both internally and externally to run risk-taking, experiment-driven marketing initiatives.
Job Description:
As Director of Marketing, you will develop strategic plans for driving patient acquisition, oversee vendor relationships, drive the creation of content development for both DTC and B2B2C campaigns, monitor campaign performance, and operationally collaborate with the broader Zest team.
You'd be a great fit for this position if:
You love rapid experimentation - trying is often the only way to learn!
You are hungry for bold tactics. The unconventional doesn't scare you - it excites you! You can creatively brainstorm new ways to identify and resonate with patients
You have experience in omni-channel marketing across email, direct mail, and digital, preferably with experience in healthcare
You have strong project management skills with the ability to manage multiple projects simultaneously and with very big partners
You thrive in a collaborative environment where egos are set aside for the greater mission of the company
Why join the Zest Team?
Be part of an empowered, mission-driven team that is improving the care experience for patients living with dermatologic conditions
Competitive compensation and equity
Employer-sponsored medical, dental, and vision plans
Unlimited paid time off
Opportunities for professional growth within the Zest organization
Employment type
Full-time
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