Manager, Solutions Marketing | Technology | Multiple Locations

Who We Are

FTI Consulting is the world's leading expert-driven consulting firm. Over the last 40 years, FTI Consulting experts have served as the trusted advisor to Fortune 500 companies and the world's leading law and private equity firms when they are facing their greatest opportunities and challenges. Our strong performance and continued success are a direct reflection of the ambition, energy, and commitment of our talented professionals across the globe to make a positive impact for our clients and communities.

At FTI Consulting, you'll be inspired and empowered to make an impact on headline matters that change history. Working side by side with the world's leading experts in your field, you'll be surrounded by an open collaborative culture that embraces diversity, recognition, professional development and most importantly, you.

There's never been a more exciting time to join FTI Consulting and this is where you will do the most exciting and fulfilling work of your career.

Are you ready to make an impact?

About The Role

The Solutions Marketing Manager is responsible for driving the strategy and execution for go-to-market, awareness and lead generation for the Technology segment's solutions offerings targeting corporate and law firm audiences. Core to this role is the identification and quantification of market opportunities, writing and developing materials that differentiate our offerings, leading solutions launches, and creating and driving integrated marketing campaigns to support sales efforts and revenue goals.

This position is a servant leader with an inclusive, collaborative style that builds trust, develops credibility, and elevates morale. In-depth legal industry knowledge as well as personal attributes of effective communication (including writing), creative problem solving and high accountability are key to this position. A customer-centric mentality and the ability to balance qualitative and quantitative data that support the voice of the customer is critical. This role operates at a strategic level but is equally comfortable working in a detailed execution capacity.

What You'll Do

• Lead internal stakeholder working groups for the refinement and launch of existing and new solution offerings through timelines, work back plans, deliverables and development of customer-facing materials and campaigns.
• Translate and articulate go-to-market plans to make them actionable with supporting teams, including sales, marketing and solution consultants that hold dependencies in supporting the successful launch and promotion of offerings.
• Serve strategically as a market evangelist alongside other stakeholders in support of promoting offerings to the market and communicating and differentiating the FTI Consulting value proposition through existing and customer-facing webcasts and events.
• Collaborate and share best practices and learnings with the solution marketing team to support, where needed, the continued development of core competencies.
• Drive and own go to market strategy and execution of new and existing solution offering launches.
• Develop and own value proposition and messaging frameworks and drive effective articulation of optimal offering positioning across key client-facing constituencies including inside sales, business development, and delivery organization. Includes owning the customer voice and customer segmentation and personas.
• Own the voice of the customer to drive strategy behind evidence-based market, audience and competitive insights that help clarify product and service direction and business strategy. Includes market analysis and sizing as part of overall go to market planning.
• Work across the organization to identify needs and sharpen product offerings based on feedback from client-facing teams, customers and competitive research.
• Develop a deep understanding of the customer. Identify and drive initiatives that grow customer usage and adoption of FTI Consulting offerings.
• Own market insight. Keep abreast of industry news, competitive landscape and other valuable market intelligence.
• Provide timely and actionable insights based on analysis of market, customer, competitor, marketing activity, sales pipeline, revenue, and other data.
• Define clear, compelling differentiation that increases sales effectiveness and win rate while preserving profitability of FTI offerings based on value delivered to the client.
• Create compelling sales and marketing collateral to drive adoption and enable sales efforts. Including data sheets, case studies, presentations, explainer videos, and webinars.
• Collaborate with thought leadership and marketing programs colleagues to support demand generation efforts. This includes whitepapers, case studies, webinars and social media posts.
• Contribute to PR efforts and analyst relations where applicable.
  
  

How You'll Grow

We are committed to investing and supporting you in your professional development and we have developed a range of programs focused on fostering leadership, growth and development opportunities. We aim to promote continuous learning and individual skills development through on-the-job learning, self-guided professional development courses and certifications. You'll be assigned a dedicated coach to mentor, guide and support you through regular coaching sessions and serve as an advocate for your professional growth.

As you progress through your career at FTI Consulting, we offer tailored programs for critical professional milestones to ensure you are prepared and empowered to take on your next role.

Basic Qualifications

What You Will Need to Succeed

• 5 years of relevant post-graduate professional experience.
• Bachelor's Degree in journalism, marketing or related business field.
• Applicants must be currently authorized to work in the United States on a full-time basis; this position does not provide visa sponsorship.
• Ability to travel to clients and FTI office(s) as needed.
  
  

Preferred Qualifications

• Experience working with Salesforce, Highspot, Wrike, or similar tools.
• Strong preference for experience within the legal or e-discovery industry.
• Excellent written and verbal communication skills.
• Creative problem-solving skills.
  
  

Our Benefits

Our goal is to support the well-being of you and your families-physically, emotionally, and financially. We offer comprehensive benefits such as the following:

• Competitive total compensation, including bonus earning potential
• Full package of benefits plans, including medical, dental, and vision coverage along with life and disability insurance
• Generous paid time off
• Company matched 401(k) retirement savings plan
• Potential for flexible work arrangements
• Generous paid parental leave and flex return support
• Family care benefits, including back-up child/elder care
• Employee wellness platform
• Employee recognition programs
• Paid time off for volunteering in your community
• Corporate matching for charitable donations most important to you
• Make an impact in our communities through company sponsored pro bono work
• Professional development and certification programs
• Free in-office snacks and drinks
• Free smartphone and cellular plan (if applicable)
• FTI Perks & Discounts at retailers and businesses
• Upscale offices close to public transportation
  
  

About FTI Consulting

FTI Consulting is a global business advisory firm dedicated to helping clients with their most significant opportunities and challenges. With more than 8,000 employees located in 31 countries, our broad and diverse bench of award-winning experts advise their clients when they are facing their most significant opportunities and challenges. At FTI Consulting, we embrace, cultivate and maintain a culture of diversity, inclusion & belonging, which are fundamental components to our core values. FTI Consulting is publicly traded on the New York Stock Exchange and has been named the #1 Professional Services Firm on Forbes List of America's Best Employers and the best firm to work for by Consulting Magazine . For more information, visit www.fticonsulting.com and connect with us on Instagram and LinkedIn .

FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.