Pinterest

Lead Product Marketing Manager, Consumer

Pinterest United States

About Pinterest

Millions of people across the world come to Pinterest to find new ideas every day. It’s where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. In your role, you’ll be challenged to take on work that upholds this mission and pushes Pinterest forward. You’ll grow as a person and leader in your field, all the while helping Pinners make their lives better in the positive corner of the internet.

Creating a life you love also means finding a career that celebrates the unique perspectives and experiences that you bring. As you read through the expectations of the position, consider how your skills and experiences may complement the responsibilities of the role. We encourage you to think through your relevant and transferable skills from prior experiences.

Our new progressive work model is called PinFlex, a term that’s uniquely Pinterest to describe our flexible approach to living and working. Visit our PinFlex landing page to learn more.

Our team’s mission is to grow inspired engagement with Pinterest, through comprehension and adoption of our core features among Consumers. As the new Lead Product Marketing Manager, you have the opportunity to shape not only your role but also drive adoption of key consumer features to ultimately drive engagement by influencing the product and marketing teams to simplify and improve user journeys with key experiences. You will be the voice of our pinner products to the market and the voice of the pinners back into the product team, with the ultimate goal of increasing value for Pinner.

What You’ll Do

  • Drive Best in class GTM in-product experiences, tapping into your market knowledge to help product managers and engineers identify and prioritize the most impactful work.
  • Deeply understand target user segments and priority insights (what resonates, when, in which channels) to drive desired behaviors by audience segment to both influence product and guide in-product marketing tactics
  • Develop product positioning strategies that crisply articulate the value proposition of Pinterest and differentiate us in market
  • Develop product and marketing plans, learning agenda and goals to ensure the team is maximizing learning at every opportunity and delivering actionable insights to cross functional partners to inform/influence key decisions and planning.


What We’re Looking For

  • Exceptional social consumer product marketing skills. 8+ years of experience in Social Consumer Tech Product Marketing. You have experience leading engagement and retention marketing with in-product notifications, driving product adoption campaigns in a fast-paced, data-driven environment. You are deeply analytical and comfortable with data-driven consumer segmentation and finding opportunities for growth experimentation.
  • Entrepreneurial self-starter. You thrive in a fast-moving, ambiguous environment, and are independently capable of seeking information, corralling resources, and delivering results without waiting for direction. Scrappy, creative problem solver who is able to work around constraints to maximize test and learn opportunities. Attention to detail and commitment to high-quality results-oriented output. Excellent project management and prioritization skills are required.
  • Strong communication skills. You can move seamlessly between conversing with engineers, PMMs or Designers and leading presentations with C-level executives.
  • High-energy, positive team player. You have a proven ability to build strong working relationships with business partners; this is a highly cross-functional role, so a low ego and a high instinct for collaboration are musts. Demonstrated ability to work with cross-functional stakeholders to identify and prioritize user needs and influencing decision making through data.
  • Keen aptitude to scale the team. Help build out processes for a small (but mighty) team. Help build our influence across the organization to tackle each of the above for your coverage area.


Relocation Statement:

  • This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.


At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only

$135,150—$278,000 USD

Our Commitment To Diversity

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require an accommodation during the job application process, please notify accessibility@pinterest.com for support.

  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Marketing and Sales
  • Industries

    Technology, Information and Internet, Software Development, and IT Services and IT Consulting

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