Head of Marketing
Acelab, a leading innovator in construction technology, is seeking an experienced and dynamic Head of Marketing to lead our marketing efforts and drive our brand's growth in the AEC market. The ideal candidate will have a proven track record in marketing communications, brand building, messaging, influencer network development, and public relations within the construction technology industry.
Responsibilities:
Responsibilities:
- Develop and execute a comprehensive marketing strategy aligned with Acelab's business objectives and target audience in the architectural market
- Craft compelling brand messaging and narratives that effectively communicate Acelab's unique value proposition and resonate with the architectural community
- Oversee the creation and execution of marketing campaigns across various channels, including digital, print, and event-based initiatives
- Build and manage a robust influencer network within the architectural industry to amplify Acelab's brand presence and thought leadership
- Collaborate with the product development team to ensure product positioning and messaging are consistent with the overall brand strategy
- Establish and maintain strong relationships with key industry publications, trade associations, and media outlets to secure positive coverage and enhance Acelab's reputation
- Manage the marketing budget and allocate resources effectively to maximize ROI and drive measurable results
- Lead and mentor a high-performing marketing team, fostering a culture of creativity, innovation, and excellence
- Bachelor's degree in Marketing, Communications, or a related field; MBA preferred
- 10+ years of marketing experience, with at least 5 years in a leadership role within the construction technology industry
- Proven success in developing and executing integrated marketing strategies that drive brand awareness, engagement, and revenue growth
- Strong understanding of the architectural market, including key trends, challenges, and opportunities
- Exceptional written and verbal communication skills, with the ability to craft compelling stories and messages that resonate with the target audience
- Experience building and managing influencer networks and relationships with industry thought leaders
- Skilled in public relations, with a track record of securing positive media coverage and managing crisis communications, if necessary
- Proficiency in marketing analytics and data-driven decision making
- Strong leadership and team management skills, with the ability to inspire and motivate a high-performing marketing team
- Work with some of the brightest minds in AEC, including former CEO of Revit
- Unlimited PTO, Sick Days, Paid National Holidays, and more
- Medical, dental, vision, short-term/long-term disability plans, and 401(k)
- Opportunities for growth, creativity and ownership
- Flexible and remote work schedules
-
Seniority level
Director -
Employment type
Full-time -
Job function
Marketing -
Industries
Primary and Secondary Education and Non-profit Organizations
Referrals increase your chances of interviewing at Acelab by 2x
See who you knowGet notified about new Head of Marketing jobs in United States.
Sign in to create job alertSimilar jobs
People also viewed
-
Chief Marketing Officer | Rapid Growth D2C E-Commerce Scale-Up
Chief Marketing Officer | Rapid Growth D2C E-Commerce Scale-Up
-
Director of Brand Management
Director of Brand Management
-
Director of Marketing – Remote
Director of Marketing – Remote
-
Director of Brand Success
Director of Brand Success
-
Managing Director of Marketing
Managing Director of Marketing
-
Director, of Marketing
Director, of Marketing
-
Vice President Growth Marketing
Vice President Growth Marketing
-
Director of Growth
Director of Growth
-
Marketing Director - Energy Storage
Marketing Director - Energy Storage
-
Head of Marketing
Head of Marketing
Looking for a job?
Visit the Career Advice Hub to see tips on interviewing and resume writing.
View Career Advice Hub