Guest Data Analyst

About You

The Guest Data Analyst is responsible for unlocking and optimizing guest and transactional data, partnering with Marketing, Digital, and Cross-functional leaders to understand business objectives and develop enhanced understanding of guest behavior, marketing channel effectiveness, and general business trends that fuel actionable recommendations to drive results.

The Guest Data Analyst will partner with IT and the Director of Guest Analytics & Insights to develop insights from the loyalty customer database, mining data to deliver reporting and recommendations that drive go-to-market strategy and enhance personalization at scale across marketing channels. This role is responsible for working with channel leads to integrate insights and inform a holistic marketing contact strategy to drive engagement, loyalty, and customer lifetime value.

The role will be responsible for developing reporting & dashboarding capabilities to drive automated self-service reporting tools, executive reporting and presentations, and weekly discussions to share business insights and optimization opportunities.

The ideal candidate for this position is passionate about data-driven marketing and possesses a balance of business acumen and technical expertise. In this role, success is measured based on ability to understand and interpret business objectives, developing reporting, insights, and tools that deliver on objectives and drive business performance. The role requires strong technical database skills, and a highly developed set of analytical and marketing skills that will translate to revenue growth and team development.

About Noodles

At Noodles & Company, our mission is to always nourish and inspire every team member, guest and community we serve. We accomplish this by living our values of We Care, We Show Pride, We are Passionate, and We Love Life! We provide our team members with opportunities to learn culinary skills working with fresh food and the art of personal connection with our guests. Come join our amazing team, make new friends, develop your career, and have fun!

Benefits

Careers at Noodles are served with a side of:

• Pay range: $65,000-$85,000 annual salary
• Eligible for annual performance bonus up to 10%
• Flexible paid time off
• Medical, dental and vision insurance
• 401(k) and stock purchase discounts
• Paid maternity and paternity leaves, adoption, and surrogacy benefits
• Discounts through our gift card program
• Scholarship opportunities through Noodles Foundation
• Monthly technology stipend
• Learn more about our benefits: https://www.noodles.com/careers/perks

Your Day in the Life

• Develop and maintain in-depth understanding of Noodles & Company data sources, including operational databases and data flows with external partners.
• Develop KPI's and metrics used in daily, weekly, and monthly performance management.
• Translate business objectives into testable hypotheses.
• Partner with IT to develop insights from Loyalty guest database, leveraging customer data to deliver insights & actionable recommendations.
• Work collaboratively with marketing, digital, and research to design, influence, execute, measure, and improve marketing initiatives across marketing channels.
• Use scientific methods to establish causal relationships between marketing actions and consumer behavior, sentiment, and overall business performance.
• Produce presentations, charts, and executive summaries that clearly communicate findings to marketing leads, cross-functional partners, and executives.
• Develop compelling narratives that connect data analysis with business problems.
• Develop automated dashboarding to provide reliable self-service tools and insights regarding guest behavior and channel performance.
• Analyze A/B or Multivariate Tests to provide measurable insights on test data.
• Collaborate with cross-functional teams to build a cohesive and actionable guest segmentation strategy rooted in unified view of guest data.

What You Bring to the Team

• Bachelor’s Degree in Statistics, Marketing, Finance, Mathematics, or IT Preferred; or credentials in field of analytics
• 3+ years of experience working with customer and/or transactional data and relational databases
• 3+ years of experience working with marketing database solutions with focus on multi-channel marketing and one-to-one communication (CRM) approaches preferred
• Ability to understand business objectives and requirements, organize and interpret results, and deliver insights with recommendations in the Marketing environment
• Strong experience with query and analyses tools including SQL, Python, R, SPSS, and Power BI
• Strong project management skills

Application Deadline: We will be accepting applications for this position until 8/15/2024 Interested candidates must submit their applications before the deadline to be considered for this opportunity. We appreciate your continued interest.

Noodles is an Equal Opportunity Employer and Military Friendly - Veterans & Spouses are encouraged to apply. We are proud to be recognized on Forbes’ Best Employers for Diversity and Forbes' Best Employers for Women lists and are committed to creating an inclusive and diverse environment where Noodlers can bring their full self to work.