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Job details
A top notch Marketing & Advertising agency is looking to add an EVP of Media to play a key role on their media activation team with ever growing clientele.
This Jobot Job is hosted by Julie Massey
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Salary $190,000 - $230,000 per year
A Bit About Us
A top notch Marketing & Advertising agency is looking to add an EVP of Media to play a key role on their media activation team with ever growing clientele.
Why join us?
Excellent benefits package
Amazing company culture and environment!!
Lot of growth potential
Job Details
***This is an onsite/hybrid role in Nashville, TN***
Lead a growing media activation team, negotiating, activating and optimizing brand performance across
all channels
Traditional Local TV/Radio, National TV/DRTV/Programmatic/Addressable, National Radio,
OOH, Print, Direct Mail
Digital programmatic and site-direct digital (CTV, OTT, OLV, display, native, digital audio), paid
search, paid social
Recruit, mentor and train channel activation associate directors, managers and specialists who
negotiate/activate performance-oriented campaigns efficiently and flawlessly.
Collaborate with Performance Analytics director (or third party resources) to ensure accurate and
consistent monitoring, optimization and reporting of campaign performance at varying cadences (daily,
weekly, monthly, post-campaign, etc.)
Collaborate with Channel Strategy and Performance Analytics teams to devise tracking and
measurement strategies aligned to channel and marketing objectives.
Serve as an agency subject matter expert and thought leader on best practices for channel activation
and performance optimization.
Responsible for overseeing finances associated with channel activation – including vendor contract and
insertion order management; negotiation, execution and confirmation of buy; reconciliation of vendor
invoices; and Channel Activation team’s role in the preparation of client billing.
Able to operationalize improved processes and procedures, new technologies, models, data tools, and
capabilities as necessary to maintain a modern and forward-looking activation team.
Experience Required
10+ years progressive experience in media buying and activation in an agency environment, inclusive of
traditional and digital media channels.
Solid leadership ability, with strong emotional intelligence; ability to lead and grow results-oriented
teams. A passion for mentoring and developing employees.
A background in activating brand and performance-oriented campaigns across both traditional and