Join a company built on Ethics, Excellence, and Sustainability. We have a great opportunity for a talented eCommerce Merchandiser to join our growing eCommerce team. The right individual will be responsible for maximizing our North American eCommerce business by ensuring a seamless customer shopping experience through executing the online merchandising and assortment strategies for business, leveraged by website analytics, industry trends, and competitive research. To succeed in this role, you must have a strong understanding of eCommerce and work closely with several cross-functional teams. You are growth-minded and passionate about the consumer journey. You will be responsible for conversion rate through visual representation, digital content, product discovery, and providing data-driven insights to amplify online sales in coordination with respect for brand visual and storytelling needs.
illycaffè
illycaffè is an Italian family-owned company, founded in Trieste in 1933 which has always set itself the mission of offering the best coffee to the world. It produces a unique 100% Arabica blend composed of 9 different ingredients. The company selects only 1% of the best Arabica beans. Every day more than 8 million cups of illy coffee are served in over 140 countries around the globe, in cafés, restaurants, and hotels, in single-brand cafés and shops, at home and in the office, in which the company is present through subsidiaries and distributors.
Since its foundation, illycaffè has oriented its strategies towards a sustainable business model, a commitment that it strengthened in 2019 by adopting the status of Benefit Company and in 2021 becoming the first Italian coffee company to obtain the international B Corp certification. Everything that is “made in illy” is about beauty and art, the founding principles of the brand, starting from its logo, designed by artist James Rosenquist, up to illy Art Collection cups, decorated by over 130 international artists, or coffee machines designed by internationally renowned designers. To spread the culture of quality to growers, baristas, and coffee lovers, the company has developed its Università del Caffè which today holds courses in 23 countries around the world. The illy single-brand network has 159 points of sale in 30 countries.
What you will do:
Create and implement a strategy for online merchandise, content product placement, and a navigation strategy that focuses on conversion, product discovery, and, maximizing user engagement for frictionless shopping.
Focus on optimal experience in traffic optimization, site taxonomy, attribution management, navigation, facets, sort, internal search optimization, item level content, cross-sell/up-sell, and item data strategy.
Manage all "back-end" system processes for setting up products to go live within the online store, including tracking of product data workflow, images, and all other online dependent attribute status’
Support new product launches by completing merchandising tasks, including creating product titles, cross-selling products, and setting up supporting content.
Maintain site integrity by executing content refreshes
Monitor and conduct site audits for accuracy including images, categorization, pricing and availability to optimize customer journey
Document website bugs and test website functionality (bug fixes and enhancements).
Partner with Marketing and Merchandising to identify key product stories and ideas for the season, to develop inspirational site and email storytelling, that supports overall business objectives and meets/exceeds customer expectations
Works closely with Inventory & Demand Planning to ensure adequate inventory positions
Work with cross-functional teams to develop and execute site road mapping, navigational strategies, and product sequencing.
Ensure all aspects of site merchandising are on brand, employ best practices, have KPIs to benchmark performance
Serve as a key liaison between the business and technical teams to implement new site functionalities and enhancements.
Work collaboratively with the rest of the e-commerce team to understand weekly business results, develop seasonal strategies, and ensure financial targets are achieved
Monitor and provide reporting and KPIs across brands as well as market trends, and competitive insights to optimize business. Provide weekly reporting and insights to brands and partners.
Monitors industry, category brands, and broader eCom platforms (existing, new, and evolving) for benchmarks, new technology, and shopping trends & behaviors for opportunities to benchmark or adopt.
Collaborate with cross-functional teams to support marketing initiatives and projects.
Other tasks as assigned
Qualifications & Skills:
BA/BS degree or equivalent experience required
3-5 years of experience in site merchandising, owning the customer experience within an e-commerce website, or similar relevant work experience
Experience managing product data (content, pricing, image assets, etc.)
Strong analytical skills including understanding of web analytics, including Google Analytics, Adobe Analytics, Power BI, or similar analytical tools
Experience in Salesforce & modern eCommerce platforms
Proficient in MS Office and excellent Excel skills
Able to work cross-functionally and drive conversations to identify, plan, and execute opportunities
Outstanding verbal and written communication skills
Strong decision-making capabilities; strong point of view and negotiation skills
Demonstrate strong knowledge of how creative, messaging and UX influence the purchase journey & consumer behavior to find opportunities and actionable insights
Strong attention to detail with an ability to respond to last-minute requests and adapt to changes in business needs
Ability to prioritize and handle multi-tasks and be extremely organized
A highly organized, mature problem-solver with sharp business acumen and in-depth knowledge of e-commerce concepts
Prior experience working with international teams and brands in the CPG space is preferred but not required
Seniority level
Associate
Employment type
Full-time
Job function
Analyst and Sales
Industries
Food and Beverage Retail and Wholesale Food and Beverage
Referrals increase your chances of interviewing at illycaffè by 2x