Director/VP, Partnerships

Influential is a key leader in the Influencer Marketing space (and the LARGEST influencer marketing company in the world, by revenue). Trusted by over 60% of the Fortune 500, we connect our clients with a network of over 3 Million social media influencers.

We are looking for team members who are thrilled by the idea of playing an active role in shaping how companies engage with customers through TikTok, Instagram, Facebook, & more. Our team is built of people from across the country who have already moved the needle in social media, influencer marketing, and various sectors of technology. Ready to join us?!

What we offer:

• Remote company - work from home!
• Competitive compensation
• Unlimited PTO with inclusive holiday benefits
• 100% company paid medical, dental & vision insurance for employees
• Equity options for all employees
• Fully vested 401(k) matching
• Stipends for phone & wifi, health & wellness, and more!
• An awesome collaborative work culture, a diverse team, and more
  
  

The Director/Vice President of Partnerships will be a key leader at the company, leading relationships with our social platform partners as well as our DEI and innovation partners. As part of Influential's Growth team, the VP of Partnerships must be a strategic thinker, self-motivated and action oriented. The ideal candidate for this role is someone who lives and breathes social and understands the impact influencer marketing has for brands. This position will be critical to our company continuing to be the leader in influencer marketing and requires impeccable interpersonal skills and the ability to navigate multiple work-streams and deliverables.

Platform Partners

Liaison with all major social platforms (YouTube, Meta, Snap, TikTok) serving as lead for Influential

Deep understanding of social platforms, inclusive of content best practices, measurement and reporting capabilities

Support Sales, Client Management, Creative and Creator teams in understanding platform differentiation and opportunities for clients

Lead regular communications with all platforms (weekly/biweekly/monthly)

Secure alpha/beta opportunities for Influential and clients

Forge new client relationships through partners resulting in increased revenue opportunities for Influential

Build test and learn strategies in partnership with platforms and internal paid media team

Create trainings with platform partners for Influential teams, ensuring company is up to date with all latest platform capabilities

Strategic Partners

• Support the Head of Ethical Media and SVP, Innovation in identifying, negotiating and operationalizing strategic partnerships for Influential
• Identify partners that align with Influential's unique value proposition in the market and are focused on diversity, equity and inclusion as well as technology and innovation partners
• Negotiate and build legal agreements as needed with key strategic partners
• Work with internal teams to operationalize partners, creating a seamless process from sale to activation
• Marketing Partners
• Collaborate with the SVP, Sales and Marketing on amplifying marketing partnerships to raise Influential's profile in the market
• Identify opportunities with key brand and marketing partnerships that support sales and growth
• Support marketing partner event extensions to connect with brands and clients IRL
  

The Director/VP, Partnerships role is a dual reporting role with alignment to both the Head of Ethical Media and SVP, Innovation Growth.

Salary range:

$150,000 - $230,000

Exact compensation may vary based on skills, experience, and location.

About Influential

Influential is an AI-powered technology and is the largest influencer marketing company in the world, by revenue. Leveraging a network of over 3 Million social media influencers, Influential's platform powers seamless talent discovery, comprehensive brand safety, content creation, media, and measurement. Through strategic partnerships with first and third-party data providers, Influential enables exclusive targeting and measurement solutions, including both online and offline attribution, such as sales lift, TV tune-in lift, foot traffic, and eComm sales. Influential works with Fortune 500 brands, including McDonald's, NBA, General Mills, Ford, and every major studio. With offices in Los Angeles, NYC, and Las Vegas, Influential is a developer partner of IBM Watson, a strategic partner of WME and Oracle, and a Facebook and Instagram Marketing Partner. (www.influential.co)

Influential is an equal opportunity employer.

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