Director of Growth Marketing

At Siena we are revolutionizing the customer service industry with the world's first autonomous AI customer service agents. We are a remote-first startup that's passionate about enabling machines to engage in delightful and empathic conversations. Siena is the first of its kind, designed to work out-of-the-box to interact with customers across all channels from a single platform.

If you're excited about AI and the intersection of human-to-machine communications, and want to be part of a team who is driving innovation and making a real impact, then come join us in pushing the boundaries of AI and CX.

Some of our values

• Customer First: It's not just about solving issues or closing deals. We're in the business of understanding our customers so well that we can anticipate their needs and blow their minds.
• Straight Talk: Communication isn't just a checkbox for us—it's our operating system. We say what we mean, mean what we say, and have no hidden agendas or sugar-coating..
• Question & Disrupt: We do things that have never been done before—not for the sake of being different but for being radically better.
• Act with Agency: We don't wait for permission or perfect conditions. We evaluate the situation, make our best call, and go for it.
• Raise the Bar: We're not just meeting standards, we're aiming for setting them.
• Fast & Fearless: We move quickly but thoughtfully, and view mistakes and failures as stepping stones, not setbacks.
• Driven by Curiosity, Fueled by Growth: We ask the questions no one else is asking, dive deep, and come out the other side better for it.
• Synergy Over Solo: We value collaboration over individual achievement. When we work together, we're unstoppable. We're not just co-workers; we're co-creators.
  
  

Role Overview

Are you excited about leading a brand-new marketing team and shaping its direction right from the start? As the first Director of Marketing at Siena AI, you'll build the marketing department with the support of our Chief Marketing Officer, Lisa, and work closely with the people who started our company.

What You'll Do At Siena

• Create and lead a marketing strategies that helps our brand grow and reach more people, working closely with our founders.
• Hire and guide a marketing team, picking the right people to bring your ideas to life.
• Make sure our marketing efforts reflect our company's goals, turning big ideas into actions that reach our audience.
• Build a repeatable customer acquisition and lead generation strategy.
• Help position Siena as the market leader in autonomous AI agent space.
• Establish and lead all marketing related functions, including content marketing, community, social media, product marketing, demand gen, lead gen.
  
  

Who You Are

• You have 8 years of experience in marketing, with some of that time leading a team in a tech or AI company.
• You've successfully built and grown marketing teams before, showing you can think big and act on it.
• You're good at working closely with top managers or company founders, turning big-picture ideas into practical marketing plans.
• You make decisions based on facts and data, and you're good at understanding what the numbers are telling us.
• You're a great communicator and team player, able to motivate your team and work well with others across the company.
• You're flexible and tough, ready to adapt to new challenges and keep moving forward in a fast-paced environment.
  
  

Nice To Have

• Experience in the ecommerce or CX space, understanding the unique challenges, opportunities, and the ecosystems Siena operates in.
• Examples of creative marketing work that made a real impact.
  
  

You Shouldn't Apply If

• You find fast changes and uncertainty uncomfortable - we often need to think on our feet and adapt quickly.
• Working closely with the company's founders and being involved in key decisions sounds overwhelming to you.
• You only want to focus on big ideas and prefer not to get involved in the day-to-day work - this role is hands-on.
• The idea of leading a new team through rapid growth and the ups and downs that come with it doesn't excite you.
  
  

Benefits

🏠 The flexibility to work from anywhere. Even if it's just from the comfort of your own bed (because let's face it, who doesn't love a good WFH situation?)

🌞 Flexible working hours. Because who said you can't design your day on your terms?

💸 Competitive salary and stock options. We offer highly competitive salaries and equity, because we're building this together.

🌴 Unlimited PTO. With unlimited paid time off and a minimum of 15 days off per year, you'll have plenty of time to explore the world (or just your couch).

📖 Growth stipend. An annual budget to continue learning and expanding your horizons. It's like getting a raise without having to ask for it. We invest in you, so you can continue to invest in yourself.

At Siena, we’re not just looking for people who can do a job. We’re looking for people who want to break boundaries, create the future, and reshape industries. If that’s you, we look forward to your application.

Siena provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.