Director Loyalty Strategy and Operations

About Greystar

Greystar is a leading, fully integrated global real estate company offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing, logistics, and life sciences sectors. Headquartered in Charleston, South Carolina, Greystar manages and operates more than $290 billion of real estate in 247 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, manages more than 857,400 units/beds globally, and has a robust institutional investment management platform comprised of more than $76 billion of assets under management, including over $34 billion of development assets. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit www.greystar.com.

Job Description Summary

The Director of Loyalty Strategy & Operations is responsible for managing the strategic development, execution, and optimization of the organization’s loyalty programs. This role involves crafting innovative loyalty strategies to enhance customer engagement and retention, overseeing the operational execution of these programs, and ensuring alignment with overall business objectives. The Director will collaborate with cross-functional teams to drive the success of loyalty initiatives and ensure a seamless customer experience.

Job Description

• Create strategies to launch new, industry-first loyalty program across Greystar's 3,500 properties
• Manage cross-functional rollout of loyalty program enhancements
• Develop business cases for new loyalty rewards and benefits
• Partner with Client Services to craft pitch materials for property owners
• Lead pilots of new features and benefits
• Coordinate loyalty performance analysis across customer insights and analytics teams
• Monitor competitive landscape for relevant opportunities to evolve the program
• Liaise with external partners to optimize program
  
  

Basic Knowledge & Qualifications

• Bachelor’s/Master’s degree from an accredited college or university preferred in Business, Marketing, Real Estate, or related fields.
• 10+ years in corporate strategy (in-house or strategy consulting firm), marketing, and/or loyalty
• Excels at executive-level communications, financial modeling, project management, and entrepreneurial spirit
• Passion for building new businesses and designing great customer experiences
• Understands how to navigate complex organizations internally and externally
  
  

Specialized Skills

• Extensive experience in program management, customer engagement, or related fields.
• Proven track record of developing and executing successful marketing or operations strategies and programs.
• Strong leadership and team management skills, with the ability to inspire and motivate cross-functional teams.
• Excellent analytical and problem-solving abilities, with proficiency in data analysis and reporting tools.
• Strong communication and interpersonal skills, with the ability to influence stakeholders at all
  
  

Compensation & Benefits

Compensation is based on geographic location and individual pay decisions will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

Corporate Positions: In addition to the base salary, may be eligible for an annual performance bonus that is based on individual and company performance.

Onsite Property Positions: In addition to the base salary, may be eligible for a discretionary weekly, monthly and/or quarterly bonus based on budget.

Greystar seeks to attract, recruit, advance and retain top talent. Greystar’s compensation strategy is tailored to appropriately reward the skillset and experience that a team member will bring to the organization.

Robust Benefits Offered for Full-time Team Members:

• Medical, Dental, Vision, Life
• 401(k) with Company Match (eligibility required)
• Short-term & Long-term Disability
• Critical Illness/Accident/Hospital Indemnity Plans
• Employee Assistance Program
• Generous Paid Time Off: Time off benefits include vacation, holidays, personal days, and sick time and parental leave
  
  

For Union and Prevailing Wage roles compensation and benefits may vary from the listed information above due to Collective Bargaining Agreements and/or local governing authority.

Greystar will consider for employment qualified applicants with arrest and conviction records.