Director, Advanced Analytics

Director, Advanced Analytics

BevAlc | Consumer Packaged Goods (CPG) | eCommerce

Hybrid | New York, NY | United States (U.S.)

$180,000 - $210,000 + Bonus + Benefits

A leading, innovative CPG company is looking for an experienced Director of Advanced Analytics to successfully mine and analyze data, develop predictive models, and deliver data-driven recommendations to improve channel performance and business success in New York City.

THE ROLE:

As Director of Advanced Analytics, you will work cross-functionally and lead the analysis of large amounts of 1st and 3rd-party data to generate key insights that enable senior leadership, thus driving channel optimization and business growth. You will be responsible for:

• Collecting/cleaning/analyzing substantial customer and sales data using SQL and/or BigQuery
• Designing and executing A/B tests and analyzing/interpreting results
• Performing statistical analysis, scripting, and predictive modeling using Python or R
• Delivering data-driven recommendations; building, leading, and managing an analytics team

YOUR SKILLS:

• Progressive commercial advanced analytics experience in BevAlc, CPG, media, retail, eCommerce, etc.
• Well-versed in core advanced analytics data mining and scripting tools such as Python, R, and SQL
• Proficient in building customized dashboards using BI tools (i.e., Looker, Power BI, Qlik, Tableau)
• Proven commercial experience designing, executing, and analyzing statistical tests (i.e., A/B)
• Strong knowledge of media channels and concepts (i.e., Display, Paid Search, SEM, SEO, Social)
• Proven commercial experience extracting insights from web data (i.e., clickstream, website traffic)
• Well-versed in advanced analytics techniques (i.e., LTV, trend analysis, user journey analysis)
• Comfortable working cross-functionally with/ technical and non-technical teams; presenting to leaders
• Strong verbal/written communication, negotiation, and presentation skills across the business
• Bachelor’s degree in Business, Computer Science, Economics, Engineering, Mathematics, Physics, Psychology, or related field; M.B.A. or M.S. preferred

BENEFITS:

As the Director of Advanced Analytics, you can make up to a $210,000 base salary (depending on your experience).

HOW TO APPLY:

Please register your interest by submitting your resume to George Little via the apply link on this page.

KEYWORDS:

Alcoholic Beverages (BevAlc), Consumer Packaged Goods (CPG), FMCG, Retail Analytics, Sales Analytics, Web Analytics, Digital Analytics, Website Analysis, A/B Test, Experimentation, Google Analytics, Adobe Analytics, BigQuery, Google Data Studio, Customer Analytics, eCommerce, Digital Optimization, Salesforce, User Research, Media Optimization, Media Analytics, Media Mix Model (MMM), Multi-Touch Attribution (MTA), Customer Lifetime Value (LTV), Customer Journey, Tableau, Looker, Power BI, Python, R, SQL, Digital Transformation, Marketing Automation, Personalization, Advanced Analytics, Marketing Science, ETL, Data Science, Marketing Analytics, Campaign Analytics, Data Visualization, Predictive Model, Cluster Analysis, Segmentation, Regression, Decision Trees, Optimization, Center of Excellence (CoE), Nielsen, IRI, Circana, Syndicated Data, Artificial Intelligence (AI), Machine Learning (ML), Decision Science, Competitive Intelligence, Competitive Analysis, Revenue Management, Forecasting, Pricing Model, Predictive Analytics