Demand Generation Manager

Fractional Demand, a B2B Ad Agency specializing in turning strategy into high-performing paid media campaigns, is seeking a passionate and data-driven Demand Generation Manager to join our growing team.

In This Role, You Will:

• Own a book of business, managing paid media accounts for assigned B2B tech or B2B SaaS clients across various platforms, including: Google Ads, Google Display Network (GDN), LinkedIn Ads, Meta Ads (Facebook & Instagram), Twitter Ads, YouTube, Reddit Ads, etc.
• Act as the account manager for the clients you manage
• Develop and execute data-driven paid search and paid social strategies aligned with client goals and industry best practices.
• Manage campaign budgets, optimize performance, and deliver exceptional results that drive lead generation and ROI.
• Conduct in-depth competitor analysis and stay current on paid media trends and platform updates.
• Collaborate with clients’ internal teams (creatives, strategists) to ensure seamless campaign execution.
• Translate client needs into actionable campaign plans, goals, and KPIs.
• Generate insightful reports and recommendations for clients, keeping them informed of campaign performance.

You Are The Ideal Candidate If You Have:

• 3+ years of experience working in-house at a B2B tech or B2B SaaS company managing paid media campaigns.
• Proven expertise in paid search (Google Ads) and paid social (LinkedIn, Meta, X Ads, Reddit) advertising.
• A strong understanding of B2B marketing principles, lead generation strategies, and the B2B buyer journey.
• Excellent analytical skills with the ability to interpret data and translate insights into actionable campaign optimizations.
• Exceptional communication and presentation skills to clearly communicate campaign results and recommendations to clients.
• A passion for staying ahead of the curve on the latest paid media trends and platform updates.
• The ability to manage multiple client accounts simultaneously and prioritize tasks effectively.
• A results-oriented mindset with a focus on exceeding client expectations.

Fractional Demand Offers:

• The opportunity to be part of a dynamic and fast-paced agency environment.
• The chance to work with a diverse range of B2B tech and B2B SaaS clients.
• A competitive salary + revenue sharing on the book of clients you manage. If they grow, you get paid more.
• Unlimited PTO
• The ability to make a significant impact on client growth and success.

If you're a paid media pro who thrives in a results-oriented environment and is passionate about helping B2B companies achieve their goals, we want to hear from you!