Farmacy Beauty is a rapidly growing clean skincare brand headquartered in NYC and Mahwah, NJ. Our mission is to cultivate conscious beauty. We believe good skin is rooted in healthy ingredients. We focus on farm-sourced, quality ingredients powered by potent actives to create thoughtful, effective formulas.
We're seeking a passionate and experienced Copywriter to join our growing Marketing Team. You will be responsible for crafting the voice of Farmacy across all communication touchpoints and creating compelling copy for all marketing channels. You ensure all brand deliverables build our brand equity, strengthen our brand DNA, and are delivered on time. You're obsessed with all things Beauty, and you're known for being creative and thorough. This role will work closely with all 360 Campaign departments: Brand Marketing, PR, Product Development, Creative, Ecommerce, Social, and Education. You'll report to the Director of Global Brand Marketing.
Key Responsibilities
Brand voice guidelines. Collaborate with Marketing to establish and maintain brand voice across all touchpoints. Ensure tone and style are upheld by meticulously editing and proofreading all content
General Copywriting. Develop compelling copy for various channels and assets including education materials, digital assets, emails, print mailers, ad campaigns, event materials, and social media content. Work with the design team to ensure copy fits needs for teams design layouts
New Product Development. Leverage insights on NPD and adapt into strong product concepts and compelling packaging copy that aligns with brand positioning
Campaigns. Collaborate with Marketing and Creative teams to conceptualize and pitch campaign-level ideas + actively participate in brainstorms with big picture ideas. Thoroughly examine project briefs, ensuring a deep understanding of marketing objectives and copy requirements to adapt copy per channel
Stay up-to-date of all beauty industry trends, social media dynamics, pop culture references, and digital nuances to create content that feels timely, relevant, and authentically resonates with our audience
Requirements
Minimum 3 years of professional copywriting experience
Beauty industry experience is strongly preferred
Exceptional written communication skills
Relevant experience working on digital platforms (Google Suite, Microsoft Office, ChatGPT, Monday.com, Adobe Creative Suite (optional))
Self-starter; ability to navigate a fast-paced environment
Understanding of SEO/SEM best practices
Creative thinker with a passion for beauty and a strong aesthetic sensibility
Strong relationship management and interpersonal skills
Ability to multitask, meet deadlines, and implement feedback
Able to commute to the NYC office 2 days per week
Authorized to work in the United States without the need for current or future sponsorship from employer. Immigration sponsorship is not available for this role
Benefits
Estimated Pay Range: $70,000 - $80,000 based on experience
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k or RRSP) + 4% Company Match
Flexible Spending Accounts (Dependent Care FSA, Health/Dental/Vision FSA, Commuter/Transit FSA)
Life Insurance (Basic & AD&D)
Paid Time Off (Vacation, Sick, & Public Holidays)
16 Week Paid Parental Leave for birth mothers, 8 Weeks for all other new parents
Training & Development
Flexible Work Arrangements
Free Food & Snacks (and FUN) in the office
Employee Discount
Seniority level
Associate
Employment type
Full-time
Job function
Marketing
Industries
Primary and Secondary Education and Non-profit Organizations
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