Content Manager

We are seeking a qualified Content Creator to join our team. Key responsibilities and requirements for this role include:

Responsibilities:

• Writing and producing multiple marketing projects including regular blog posts
• Creating SEO-friendly content for blogs, lead content, landing pages, and LinkedIn articles
• Developing promotional videos and other various social media posts
• Using email newsletters, sales pitch decks, and other formats to spread content
• Promoting created content through various social media channels such as Meta, Twitter, and LinkedIn
• Creating, managing, and executing content calendars
• Growing subscriber-based accounts
• Using HubSpot and Vidyard to fine-tune content and design to tailor marketing campaigns (email, video, social media, etc.)
• Gathering and evaluating performance data from HubSpot, Vidyard, and Google Analytics
• Tracking, measuring, and reporting content effectiveness plus maintaining the video library
• Partnering with design team to produce engaging content.

Requirements:

• 1-3 years of web content management experience
• Proficiency in using Vidyard, various social media channels, Google Analytics, and HubSpot
• A strong creative mind and writing experience
• Must provide strong examples from prior work demonstrating skills and creativity
• Ability to work autonomously and take ownership of content management process.