Welcome to TrackStreet! I’m looking to find someone who embodies the spirit of teamwork, radical candor, and curiosity. A natural storyteller with a passion for strategic narratives, connecting with audiences, and a gritty determination to excel. This role will be the heartbeat of the team and in many ways the brand. Creating the structure and mechanisms to tell our story and propel revenue growth. I am looking for someone who can be versatile in their approach to content, understanding different channels and assets, and knowing how and when to leverage them. Someone who is both flexible and bold, capable of creating content that drives revenue KPIs while also being compelling, fun, and uniquely engaging with our industry. As a leader, I am dedicated to empowering my team members. Let’s talk about what inspires you and where you want to grow. Together, we’ll create impactful stories that resonate with our audience, and work towards reaching your own personal and professional goals while doing it!
Cheers,
Dre, Director of Marketing
A Little About Our Marketing Team
Our marketing team is a dynamic group dedicated to driving growth and building brand awareness. We thrive on creativity, collaboration, and data-driven strategies. By working closely with revenue operations, sales, product, and customer success teams, we ensure our content aligns with our business objectives and delivers value to our customers.
What You Do
Develop Content Strategy: Partner with Marketing Leader to create and execute a comprehensive content strategy that aligns with business goals and enhances our brand presence
Content Creation: Produce high-quality, engaging content that spans the SaaS GTM bowtie (not just a funnel here) across various formats, including blog posts, articles, reports, sales enablement, case studies, and social media.
Editorial Oversight: Manage the editorial calendar, ensuring timely delivery of content and consistency in messaging and tone
Collaborate Cross-Functionally: Work with sales, product, and customer success teams to align content with their needs and ensure consistency across all channels
Content Distribution: Develop and implement distribution strategies to maximize content reach and engagement
Manage Content Partners: Mentor and guide our external partners such as our SEO agency, copywriters and video editors, fostering a collaborative , innovative and performance driven environment
Socially Engaged: Manage social media channels (e.g., LinkedIn) to promote content and engage with target audiences, consistently cultivate strong relationships to assist in establishing partnerships with influencers and brands to increase our reach
Stay Updated: Keep abreast of industry trends and incorporate best practices into content strategy. Including the latest social trends to enhance our community-building efforts
Analyze and Report: Monitor content performance using analytics tools, providing insights and recommendations for continuous improvement
Who You Are
Excellent Communicator: Your writing is clear, engaging, and tailored to the audience. You can deliver clear, honest feedback that refines and improves content pieces
Innovative + Creative Thinker: You bring fresh ideas to the table and are always looking for ways to improve
Detail-Oriented: You have strong editorial skills and ensure content is polished and error-free
Analytical Mindset: You’re extremely data-oriented, able to translate content results into business impact, and use data to inform decisions and improve content performance
Collaborative: You thrive in a team environment and work well with cross-functional teams
Tech Forward: You leverage technology to help drive productivity and efficiency effectively, embrace automation and AI where appropriate.
What You’ve Done
You have a minimum of 4 years of relevant experience including at least 1 year of people management
You have experience related to journalism, public relations and corporate content marketing where you’ve successfully crafted and executed a content strategy for a brand
You have a strong pulse on the tech and startup scene, with a curiosity for and natural ability to mine for stories that have yet to be widely covered
You have a track record for creating inspiring content that drives emotion, customer acquisition, and engagement across channels
What You Impact
As our Content + Communications Manager, your work will have a significant impact on our brand's visibility and credibility. By creating and executing a robust content strategy, you will drive engagement, generate leads, and contribute to our overall business growth. Your efforts will help position TrackStreet as a thought leader in the industry.
Who We Are
TrackStreet is a forward-thinking company committed to delivering exceptional solutions to our customers. TrackStreet is a cutting-edge SaaS platform that scrapes eCommerce data from over 165K+ websites daily, supporting over 995 brands worldwide. It specializes in protecting, authorizing, and optimizing eCommerce channels, efficiently driving profitable sales both online and offline by minimizing market frictions. With a global reach and a dedicated team, TrackStreet leverages patented technology alongside AI and automation to enhance brand integrity, foster customer relationships, boost sales, and improve profitability. Our culture is built on collaboration, innovation, and a dedication to excellence. We value each team member's contributions and are excited to welcome a talented Content Manager to help us tell our story and achieve our goals.
What We Offer You
Annualized Base Salary Range: $70,000 to $100,000
401K Match
Robust healthcare coverage
Flexible PTO
Take advantage of quarterly ‘TrackStreet Refresh Days’
Peer recognition programs and awards
Ongoing learning opportunities with education reimbursement
Paid maternity and paternity leave
What To Expect
Initial Phone Screening with HR
Meeting with Director of Marketing
Meeting with Team (1.5 hour block, 30 min per team member)
Assessment
Final Decision
About Trackstreet
At TrackStreet, we've revolutionized Brand Protection, eCommerce Channel Management, and Optimization, offering manufacturers and brands a distinct competitive advantage that drives more profitable revenue in the dynamic eCommerce landscape.
The TrackStreet Vision
To empower brands with the intelligence to make the smartest, fastest ecommerce decisions on the planet.
The TrackStreet Mission
We leverage an adaptive learning engine that automates and recommends actions based on desired business outcomes, stakeholder roles, and market data to achieve business goals and uncover additional growth opportunities.
Our culture is built on collaboration, innovation, and a dedication to excellence. We value each team member's contributions and are committed to fostering an environment where everyone can thrive and make a meaningful impact. Ready to revolutionize eCommerce with us? Join TrackStreet and be part of a dynamic team driving innovation and growth in the industry.
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Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Public Relations, and Writing/Editing
Industries
Internet Publishing
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