Amazon Ecommerce Specialist

Job Title: Amazon Ecommerce Specialist

Pay Range: $80K-$100K

Benefits: 401(k) matching, Health, Dental, Vision, Life Insurance, PTO, Paid Holidays and more

Location: Newport Beach, CA

Work style: Hybrid (3 days in office per week)

Job Description:

We are seeking an experienced Amazon Ecommerce Specialist with 4-5 years of proven expertise in optimizing and managing Amazon product listings, driving sales, and implementing effective strategies to enhance the overall online shopping experience. The ideal candidate will have a deep understanding of Amazon's platform, algorithm, and policies, along with a track record of successfully managing large-scale ecommerce operations.

Responsibilities:

Listing Optimization:

• Conduct thorough keyword research and analysis to optimize product listings for maximum visibility and sales.
• Implement best practices for product titles, bullet points, descriptions, and images to improve conversion rates.

Content Management:

• Create and maintain engaging and informative product content, ensuring consistency across all channels.
• Collaborate with creative teams to develop high-quality images, videos, and A+ content to enhance product listings.

Performance Analysis:

• Monitor and analyze key performance metrics, such as sales, traffic, conversion rates, and customer reviews.
• Utilize data insights to make informed decisions and implement strategies for continuous improvement.

Advertising and Promotions:

• Develop and execute effective Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and Display Ads.
• Plan and implement promotional activities to drive traffic, increase sales, and manage advertising budgets efficiently.

Inventory Management:

• Coordinate with supply chain and operations teams to ensure optimal inventory levels, preventing stockouts and overstock situations.
• Implement strategies for managing and liquidating slow-moving inventory.

Compliance and Policy Adherence:

• Stay updated on Amazon's policies and guidelines, ensuring compliance in all aspects of ecommerce operations.
• Proactively address and resolve any account or listing-related issues with Amazon Seller Support.

Competitor Analysis:

• Conduct regular competitive analysis to identify market trends, pricing strategies, and opportunities for differentiation.
• Implement strategies to maintain a competitive edge in the marketplace.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field, or equivalent work experience.

• 4-5 years of hands-on experience in ecommerce, specifically managing Amazon Seller Central accounts.

• Proven track record of driving sales and improving key performance metrics on the Amazon platform.

• Strong analytical skills with proficiency in data analysis tools and platforms.

• In-depth knowledge of Amazon's algorithms, ranking factors, and advertising options.

• Excellent communication and collaboration skills to work cross-functionally with various teams.