Account Executive Perfume and Beauty, US Travel Retail

Context

You will report to the Area Manager.

Global mission

As Account Executive, you will ensure excellence of Image in Point Of Sale and in Magasin Hermes in Travel Retail, manage and motivate Beauty Consultants, train and convey the Hermes excitement to all different sales team, manage Travel Retail operations.

Main Responsibilities

• Excellence of Image in retailer POS and in Magasin Hermes
  
  

Ensure excellence of execution of the permanent image of Hermes for all types of distribution in Travel Retail (Hermes stores, personalised space, generic stores) following the strategy defined by the Area Manager

Anticipate and implement the Visual Merchandising guidelines following the marketing plan, including: order and set up of visuals, POSM, planogram and definition of the stock needs per each store

Prepare and implement the store opening or refits

Ensure excellence of execution of the animation in POS, outside or at counter, following the trade plan recommendation done by the trade marketing manager

• Manage and motivate Beauty Consultants
  
  

Define the skills of the BCs needed in function of the business strategy

Recruit BC according to the Hermes expectations (values, team spirit...)

Train, integrate, empower the BC and create a strong team spirit with the other BCs and with the store management

Share objectives, evaluate and animate team and individuals to ensure sales performances. Define local incentives

Optimise and validate BCs shifts together with agency and shop management

Coach and ensure the excellence of service

Define profile and recruit of the promotors team for animation. Set and share target. Define incentive

Budget follow up on BC and promotors investment (define commissions amounts and bonus per BCs to the office in charge of payroll, temporary promotors invoices vs planning…) Ensure the partnership with agencies

• Train and convey the Hermes excitement to all different sales team
  
  

Learn and integrate all the training modules provided by international training and work in collaboration with the international trainer to be able to deliver local training to all the local sales staff (BC, Hermes staff, promotors & generic staff)

Identify needs, set up local trainings with store managers and train the different sales population (see before) according to the marketing innovation calendar

Organise the yearly Travel Retail seminar in coordination with the training department

Feedback to the Area Manager and international trainer your training activities and report needs or best practice of competition

• Manage Travel Retail Operations
  
  

Verify the customer orders in coordination with Area Manager

Make sure all the requested POSM is ordered

Coordinate with logistic team in France and customer

Make twice a year the POSM forecasts

Manage the expenses and budget related to the TR activity

Sell out analysis & focus

Profile

You have a first experience in commerce/retail.

Soft skills

• You have a passion for fragrances and for the Hermès Universe
• You are people & service oriented - friendly, patient, dedicated, adaptable
• You are pro-active and ability to initiate & propose
  
  

Communication Skills

• You speak and write fluently English and French
• You are active listener and easy contact
• Team spirit: willing to share and cooperate with the rest of the team
• Team leader and responsible: you drive a team of BCs
  
  

Business Sense

• You are sales and business oriented, receptive to figures and objectives
• You are customer oriented
• You have strong organisational skills and computer skills (Excel, PowerPoint)